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How to Sell | B2B Founder Growth Systems
#260: How To Create A Targeted Sales Cadence for Higher Conversion Rates
Jul 15, 2024
Discover the power of customizing inbound and outbound campaigns for higher conversion rates, leveraging AI for personalized communication, and breaking through the competition with actionable insights on sales cadence in B2B sales.
17:46
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Quick takeaways
- Customize cadences for varied campaigns with tailored messages for specific audiences.
- Personalization is crucial for driving conversions, leveraging AI for efficiency and human touch for effectiveness.
Deep dives
Tailoring Cadences for Different Campaigns
Cadences need to be customized for various campaigns, with messages and cadences tailored to match specific audiences. It is crucial to contextualize messages based on the value of the product being sold, with greater customization for higher-value products. Personalization plays a key role in driving conversions, ensuring messages feel unique and relevant to individual recipients.
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