Bricks And Bytes From Signed Papers to Product Launch in 30 Days - How 21 Employees Startup Closed an M&A Deal With Zero Advisors
Dec 30, 2025
Or Lakritz, founder of StructShare (now Trimble Materials), shares his journey of leading a 21-person startup through a swift acquisition. He emphasizes the importance of integration with Procore and transparency during the M&A process. Lakritz reveals the contrasting motivations behind large platform acquisitions versus private equity. He advocates for prioritizing distribution over product in construction tech and discusses how AI will transform procurement practices. With firsthand insights, he highlights managing team culture and the strategic decisions that paved the way for success.
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Why Trimble Chose To Buy Not Build
- Trimble bought StructShare because it filled a strategic procurement gap and was market-ready with customers.
- Timing, small team size, and product fit made acquisition faster and integration immediate.
A Timely Introduction Led To Fast Talks
- Or met Trimble just before moving to Boulder and the talks accelerated after in-person meetings.
- Personal timing and introductions made the acquisition conversations move very fast.
Have A Deliberate Fundraising Plan
- Plan your fundraising strategy early and avoid fundraising before you have momentum.
- Treat fundraising as a major time sink that can steal focus from building the product.