Bricks And Bytes

Bricks And Bytes
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Oct 9, 2025 • 1h 7min

AI Isn't Taking Your Job - It's Taking Your Identity - The Self-Worth Crisis from a Built World Investor

"If you can't get to $5M in recurring revenue in 18 months, you're probably not venture fundable right now."KP Reddy just called out the entire construction tech ecosystem—and he's not holding back.In today's episode of Bricks & Bytes, we had KP Reddy and we got to learn about why most construction tech startups are chasing the wrong business model, how AI is fundamentally changing the value of human work, and why he's now buying contractors instead of selling them software... and many more!Tune in to find out about:✅ Why construction attracts risk-averse founders (and why that's killing innovation)✅ The real reason CEOs want everyone back in the office (hint: it's about ego, not productivity)✅ How token-based pricing will replace hourly billing in the next 5 years✅ Why KP is teaching CEOs to vibe code—and firing consultants who say "it can't be done"This conversation will change how you think about building, investing, and working in construction tech.Watch now on YouTube. Link in the comments!-------------Our Sponsor: Archdesk - “The #1 Construction Management Software for Growing Companies - Manage your projects from Tender to Handover” check archdesk.comBuildVision - streamlining the construction supply chain with a unified platform - www.buildvision.ioChapters00:00 Intro03:00 Introduction and Competitive Spirit06:05 The Shift in Venture Capital Dynamics08:42 Capital Light vs. Capital Heavy Startups11:45 Vibe Coding: The New Era of Prototyping14:45 The Role of AI in Construction and Tech17:44 The Future of CRM and Personalization in Business20:42 The Impact of AI on Job Identity and Purpose23:29 Navigating the Future of Work in AEC26:17 The Evolution of Business Models in Construction29:06 Conclusion: Embracing Change and Purpose35:56 Finding Fulfillment in Venture Capital39:38 The Role of AI in Pricing Models45:33 Ego and Status in Business Decisions49:33 Brackish Waters: The Intersection of VC and PE57:49 Transformative Tech and Market Dynamics62:39 The Nonsense of Change Management
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Oct 7, 2025 • 1h 4min

Design Is Easy, Construction Isn't - The Manual Labor Problem No One Solves In AEC

Join James Mize, a Project Technology Manager at CRB specializing in digital delivery for pharmaceutical and biotech projects, as he unpacks the transformative power of digital twins. He reveals how these innovations are cutting downtime costs and propelling design forward while construction lags. James also stresses the importance of pilots in tech adoption, critiques current information management issues, and argues for the role of automation in enhancing safety and efficiency. A fascinating glimpse into the future of construction awaits!
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6 snips
Sep 30, 2025 • 1h 12min

Why 70% BIM Adoption Is A Lie (And What Procore Just Did About It) - PROCORE's BIM STRATEGY

Tore Hovland, founder of NovaRender and now part of Procore, dives into the truth about BIM in construction. He reveals that actual BIM adoption is only 20-30%, contrary to the widely quoted 70%. Discover how NovaRender's streaming tech overcomes the 2GB browser limit, allowing quick access to massive 3D models. They discuss reducing cost overruns from 20% to 5% through better BIM practices, and the significance of culture in acquisitions like his. Get ready for a future where construction can happen directly from models!
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7 snips
Sep 27, 2025 • 1h 1min

The €7bn CEO Breaking Every Rule In Construction

Hendrik Goldbeck, CEO of GOLDBECK, transformed his family construction business from €750M to €7B by treating buildings like modular products. He discusses the crucial shift from traditional methods to industrialized construction using decentralized design teams. Hendrik highlights how AI will drastically reduce pre-construction times and shares insights on cultural integration within diverse teams. He also reflects on the importance of patient capital and the challenges of expanding into new markets while keeping a strong company culture.
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Sep 26, 2025 • 1h 9min

How 570 Software Tools Power Europe's Most Innovative Construction Company

This German construction giant cracked the code on building 500 projects per year with LEGO-like precision.In this episode of Bricks & Bytes, we sit down with Fabian, Managing Director of Goldbeck Technologies, who reveals how this family-owned company complete rewrote the rules of construction by treating buildings like configurable products rather than one-off projects.FULL DOCUMENTARY COMING FRIDAY 26TH SEPTEMBER, SUBSCRIBE TO ‪ @BBBeyond  TO STAY UPDATED https://www.youtube.com/watch?v=SQPQc0blM3kKey topics discussed:- Why traditional construction is broken (fragmented design with no shared responsibility)- The "LEGO approach": How standardized building systems enable mass customization- 480-person R&D department developing everything from AI chatbots to augmented reality quality control- Building Operating System: Creating live digital twins for operations and maintenance- Why most construction startups fail by trying to "make horses better instead of building cars"- From 3,700 to 14,000 employees: The 40-year journey to their "hockey stick" moment- 570+ software solutions and the challenge of managing technological complexity- AI as an interface layer: Using agents to orchestrate multiple tools seamlessly- Decarbonizing concrete and steel: Already 35% below market average carbon footprint- The configurator vs. client choice dilemma: "We give options, not open-ended questions""We try to sell a product rather than an individual project. It's like configuring your car - you can decide comfort steering wheel or sporty steering wheel, small engine or racing engine. We make sure everything fits together." - FabianFrom factories producing prefabricated elements to augmented reality construction management, discover how Goldbeck industrialized an industry that most consider "un-industrializable."Check out our interview with GOLDBECK's CEO, Jan Hendrik: https://www.youtube.com/watch?v=4-zrwzhId0cEnjoy this? Want further exclusive insights in AEC tech? Sign up to our newsletter: https://bricksbytes.beehiiv.com/Chapters0:00 - Fabian's Role at Goldbeck Technologies0:49 - Company Culture & Technology Foundation1:12 - Building 500 Buildings Per Year with Technology2:31 - Goldbeck Technologies: 480 People R&D Division3:50 - Balancing Future Innovation vs Immediate Profits5:52 - Building Operating System & Digital Twin Development6:53 - Most Exciting Innovation Areas & Nature Positive Buildings8:40 - Traditional Construction Problems vs Goldbeck's Solution9:58 - Product Approach & Early Client Engagement Strategy12:05 - Finding Clients Early: Regional Sales & AI Tools13:43 - In-House Design Teams vs External Consultants14:46 - Product-Specific BIM Implementation15:31 - Client Education & Overcoming Market Resistance18:15 - Decision-Making Process: Car Configurator Analogy19:13 - Lean Construction vs Managing Just-in-Time Delivery20:39 - Why Few Companies Use This Approach (40-Year Development)22:11 - Complex Business Model Requirements22:59 - Technology Success Stories: Building Automation24:19 - Augmented Reality for Quality Control25:54 - Software Development Team (120-140 People)27:03 - ID Solution Process: Build vs Buy Decisions28:00 - AI Department & Implementation Strategy29:36 - Internal AI Chatbot & Knowledge Management30:43 - AI in Design: Configurators vs AI Designers31:46 - Managing 570+ Software Solutions33:00 - AI as Interface for Multiple Tools34:50 - Robots in Factories vs Construction Sites35:44 - Innovation Scouting & Stage-Gate Process36:52 - Venture Capital Fund Partnerships38:56 - Direct Startup Investments & Focus Areas40:41 - Sustainability & Carbon Neutral Goals42:19 - Timber vs Concrete: Cost-Benefit Analysis44:00 - 35% Carbon Reduction in Concrete Elements45:04 - Success Metrics & Company Culture47:10 - Goldbäcker Family Culture & Work Environment
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Sep 23, 2025 • 1h 13min

Selling To Owners Is Harder - Why Construction Tech Companies Should Target Developers Over Contractors To Make Money

"If you're a VP of Sales and things go wrong, you either failed or got a bad plan. But if you're a CRO and things go wrong, you probably shouldn't have taken the job."In today's episode of Bricks & Bytes, we had Mike Pettinella and we got to learn about scaling construction tech from zero to a $275M exit, the brutal realities of international expansion, and why targeting owners instead of contractors is the harder but smarter play... and many more!Tune in to find out about:✅ Why sales is only two things: volume and efficiency (and you can't train volume)✅ The real difference between selling to American vs British buyers✅ How Building Connected went from zero revenue to Autodesk acquisition✅ Why dedicated reality capture beats DIY solutions every timeMike's journey from forensic construction consulting to leading sales at unicorn startups reveals hard-won insights about building in the most relationship-driven industry on earth.Listen on Spotify now to hear the full conversation.-----------Our Sponsor: Archdesk - “The #1 Construction Management Software for Growing Companies - Manage your projects from Tender to Handover” check archdesk.comBuildVision - streamlining the construction supply chain with a unified platform - www.buildvision.io---------------Chapters00:00 Intro02:49 Understanding Roles: CRO vs. VP of Sales03:58 Building Connected: The Journey to Acquisition06:05 Transitioning to Monetization: Challenges and Strategies07:55 Sales Strategies: From Inside Sales to Enterprise Deals11:49 Geographic Sales Dynamics: Where's the Business?14:03 Consulting to Sales: Skills and Strategies Transferred16:22 Managing Sales Volume: Efficiency and Technology19:14 Cultural Shift: Selling in EMEA vs. North America24:59 Expanding Markets: Product Adaptation is Key28:58 OnSight IQ: The Journey and Vision of a Startup33:34 Characteristics of Great Founders: Relentlessness and Empathy37:25 Cooking and Morning Routines38:38 Targeting Owners in Construction42:54 The Importance of Construction Data Ownership46:12 Strategies for Targeting Developers49:14 Reality Capture in Construction53:04 Best Practices for Reality Capture56:08 Future of Data Utilization in Construction58:45 Speeding Up Sales Cycles1:00:35 Managing Multiple Stakeholders1:02:09 Closing Big Deals1:04:04 Pricing Strategies in Construction Tech1:05:48 Mentoring in Sales1:09:02 The Story Behind the Art1:11:29 Exciting Product Developments
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Sep 16, 2025 • 1h 7min

Second-Time Founders Still Fail - Solar Market Lessons from Kreo Spinoff

"Don't build shitty products for problems that don't exist."This brutal advice from Maksim hit different. After spinning off from his first AEC tech company Kreo, he's now building PVFarm - solar design software that's pulling in $40K average revenue per customer.In today's episode of Bricks & Bytes, we had Maksim and we got to learn about why distribution beats product in AEC, how he cracked the $150M solar design market, and why most startup marketing tactics fail in construction tech... and many more!Tune in to find out about:✅ Why relationship-based sales trump amazing products in AEC ✅ The two pathways to selling enterprise software in construction✅ Why LinkedIn outreach and email marketing don't work for AEC startups ✅ How vertical integration beats horizontal CAD tools for specific building typesListen now on Spotify to hear how Maksim went from building multiple failed products to finding product-market fit with a 40-hour learning curve software that customers love.-----------Our Sponsor: Archdesk - “The #1 Construction Management Software for Growing Companies - Manage your projects from Tender to Handover” check archdesk.comBuildVision - streamlining the construction supply chain with a unified platform - www.buildvision.io4M Analytics - Instant, reliable utility data you can trust and verify - https://www.4manalytics.com/-----------------Chapters00:00 Introduction to Maxim and His Journey in AEC Tech03:02 Lessons Learned from Creo: Market Understanding and Sales Strategies05:58 The Relationship Between Sunbeam and PVFarm09:12 Understanding Sunbeam's Focus and Product Offerings11:57 The Importance of Collaboration in Design14:54 Navigating the Competitive Landscape of Solar Design Software17:57 Market Size and Growth Potential in Solar PV20:56 Go-to-Market Strategies and Customer Engagement23:58 Building Value Through Education and Relationships26:55 Webinars as a Tool for Engagement and Education33:28 The Value of Community Engagement33:56 Marketing Strategies That Fail36:00 Leveraging AI for Usability39:26 Navigating the AI Landscape41:14 Building Robust Tools in a Competitive Market43:52 The Go-Kill Framework for Product Ideas46:22 The Role of a CEO in a Tech Startup51:53 Balancing Discipline and Flexibility in Teams52:41 Successful Products in AEC54:51 Building in Different Markets57:12 The Importance of Community in Tech59:20 Managing Remote Teams01:01:08 The Intersection of Jiu-Jitsu and Business
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Sep 11, 2025 • 1h 6min

Skanska Reveals - Why Construction Companies Have 300+ Software Tools But Still Can't Get Work Done

Michael (Mike) and Danielle from Skanska delve into the chaos of construction software, revealing how one project can require 18 tools just to function. They tackle the industry's obsession with numerous fragmented systems versus the genuine need for solutions. The duo critiques pricing models that fail to deliver value and exposes the challenges of AI hype cycles in construction. They stress the importance of industry expertise in startup funding to avoid mismatches and share insights on how successful tech integration can enhance construction processes.
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Sep 9, 2025 • 1h 10min

Why Construction Lacks Qualified Project Managers - Project Manager Shortage & AI Automation Solutions From Tech Leaders In Construction

"The world has an enormous shortage of qualified project managers - to the tune of tens of millions of people."In today's episode of Bricks & Bytes, we had Greg from Nodes & Links and we got to learn about how AI is solving construction's biggest workforce crisis, why American customers bite your hand off for ROI while Europeans think about it for budget cycles, and the physics behind project acceleration... and many more!Tune in to find out about: ✅ Why the construction industry needs a billion more project managers and how AI workers will fill the gap ✅ How one customer saved $63,000 per scheduler per year using automation software✅ The brutal reality of startup hiring - 0.3% acceptance rate from 15,000 CVs reviewed ✅ Why the CEO's job is preventing failure while everyone else maximizes successListen now on Spotify to discover how construction scheduling is being revolutionized and what it means for the future of mega projects worldwide.Our Sponsor: Archdesk - “The #1 Construction Management Software for Growing Companies - Manage your projects from Tender to Handover” check archdesk.com---------Chapters00:00 Intro03:00 Introduction to Nodes and Links05:43 Evolution of Project Management Software08:54 The Role of AI in Construction11:39 Challenges in Project Management14:33 Customer Onboarding and Experience17:36 Pricing and Business Model20:35 Scaling Challenges in Tech23:29 Identifying Customer Pain Points34:14 Maximizing Productivity in Construction Projects35:55 Client vs Contractor Needs in Software37:07 Global Operations and Team Management38:36 Building High-Performance Remote Teams39:59 The CEO's Role in Preventing Failure43:29 Insights from 'The Physics of Project Acceleration'46:27 Recent Funding and Growth Strategies49:53 Understanding Profitability in Construction Tech52:01 Raising Capital in Construction Technology54:56 Calculating Capital Needs for Growth56:55 Vision for the Future of Project Management59:02 Cultural Nuances in Global Construction Practices
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Sep 2, 2025 • 1h 9min

This New Pre-Fab Marketplace Will Solve Construction's Hidden Capacity Crisis

99% of acquisition deals fail, but Britton Langdon beat the odds when a sneaky AI scraper accidentally announced his stealth startup to 30,000 people.In today's episode of Bricks and Bytes, we had Britton Langdon and we got to learn about his journey from building M-Suite to launching BuildFactory, the hidden capacity problem in prefab shops, and why construction has more FOMO than any other industry... and many more!Tune in to find out about:✅ How he achieved 140% net retention at M-Suite before selling to Stanley Black & Decker✅ Why every prefab shop has hidden capacity but nobody talks about it✅ The marketplace approach to solving construction's supply and demand problem✅ Why construction companies fear missing out more than any other industryListen now on Spotify to hear how Britton is building the Airbnb for offsite construction and democratizing fabrication work across North America.Our Sponsor: Archdesk - “The #1 Construction Management Software for Growing Companies - Manage your projects from Tender to Handover” check archdesk.comChapters02:00 Welcome Back and New Beginnings04:59 The Launch of BuildFactory07:55 Building in Cedar Rapids: A Unique Perspective11:03 Understanding M Suite: The Journey13:43 The Decision to Sell: Timing and Strategy16:48 Customer Retention and Business Growth19:40 Pricing Models and Value Creation22:44 Navigating Acquisition Offers25:46 Diligence and Compliance in Acquisitions28:38 Lessons Learned for Future Ventures33:52 Exploring BeamFabField and Its Limitations36:25 Introduction to Build Factory and Its Ecosystem40:31 Addressing Supply and Demand in Prefabrication44:20 The Role of Prefabrication in Construction48:28 Building a Marketplace for Prefabrication53:10 Challenges and Strategies in Marketplace Development59:15 The Future of Build Factory and Market Trends

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