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Marketing Against The Grain

How To Master Sales Prospecting With Ai In 2024

May 9, 2024
Marketing expert and entrepreneur Gary Vaynerchuk discusses the role of AI in sales prospecting, including personalization leveraging online data, improving prospecting emails, future AI in voice prospecting, and celebrity-driven marketing campaigns.
35:39

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Quick takeaways

  • AI can increase email conversion rates by 94% through personalized content creation for prospects.
  • AI-driven prospecting enhances productivity by automating tasks and providing tailored messages for better engagement.

Deep dives

AI for Sales Prospecting: Transform Your Business

Using AI for sales prospecting can revolutionize businesses by automating email and call-based prospecting, ensuring customer-driven communication. AI tools categorize data efficiently, enhancing email crafting with personalized content. AI's impact on sales prospecting today is tangible, offering scalable and accurate solutions. AI-driven prospecting enhances productivity by automating tasks, allowing sales reps to focus on closing deals.

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