Revolutionizing Property Management: A Tech Odyssey
Dec 6, 2023
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Join Pete Neubig as he welcomes Joe Easton, Senior Channel Partner Manager at Rent Manager on a journey through the maturation of property management software. They discuss the evolution of property management software, the role of AI in property management, and the importance of embracing technology in the industry. They also share advice for those starting out in property management and have a lively discussion about comic book characters and pets.
Creating a forecast and budget helps property managers track progress, make informed decisions, and adjust strategies.
Automation and integration in property management software improve efficiency, profitability, and enhance communication with residents and owners.
Deep dives
Importance of creating a forecast and budget for property management business
It is crucial for property managers to create a forecast and budget for their business. By forecasting their income and growth, property managers can plan marketing investments, additional fees, and other lines of business. This allows them to determine expenses, including hiring, marketing investments, conferences, and training. Having a forecast and budget helps property managers track their progress, make informed decisions, and adjust their strategies to meet their goals.
The evolution of property management software and the importance of integrations
Property management software has evolved over the years, solving various challenges faced by property managers. Initially, it focused on accounting and tenant tracking. However, advancements in technology have led to more robust software with features like maintenance management and resident communication. Property management software providers, such as Rent Manager, have recognized the importance of integrations to enhance their software's capabilities. By integrating with other prop tech companies, property management software allows users to customize their workflows, improve efficiency, and provide a better experience for residents and owners.
The impact of automation and AI on property management
Automation and AI offer significant benefits to property managers. Automation streamlines tasks, allowing property managers to focus on building relationships with residents and owners. AI enhances automation by making decisions based on data, such as prioritizing maintenance requests. With the help of AI, property managers can provide personalized experiences for residents, whether through chatbots or customized communication. While embracing technology may be challenging for some, it ultimately improves efficiency, profitability, and offers competitive advantages in the industry.
The role of technology in building relationships in property management
Contrary to the belief that technology hinders relationship-building, it actually enhances the process. By automating repetitive tasks, property managers have more time to engage with residents and owners on a personal level. Technology facilitates better communication, allowing for more efficient conversations and tailored responses. Moreover, technology-driven processes enable property managers to shift from reactive to proactive approaches, allowing proactive engagement with owners and providing exceptional customer experiences.
In this episode we call "Revolutionizing Property Management: A Tech Odyssey," join NARPM® Radio host Pete Neubig as he welcomes Joe Easton, Senior Channel Partner Manager at Rent Manager, as they take a journey through the maturation of the property management software space. They reflect on the transformation from the days of manual tracking to the sophisticated software solutions we have today.
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