The High Performance Podcast How Cadillac Are Secretly Building an F1 Superteam: Team Boss Graeme Lowdon (E359)
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Jul 7, 2025 
Graeme Lowdon, a seasoned motorsport executive and co-founder of Marussia F1 Team, dives into the thrilling world of Formula One as Cadillac prepares its entry. He discusses the significance of building a diverse, united team and the emotional challenges that come with the sport, including coping with loss. Lowdon shares insights on driver selections, team dynamics, and the balance of resilience and compassion in high-pressure environments. He emphasizes the journey’s urgency and the importance of fan engagement in enhancing the F1 experience.
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Purpose Drives F1 Team Success
- Build a team with diverse talents united by a common purpose and ambition.
- Purpose and ambition fuel team spirit and maximize individual potential.
Start Building Before Entry
- Start building your Formula One team before officially gaining entry.
- Commitment shown by building infrastructure early reassures governing bodies and stakeholders.
Fan Base Is F1's Greatest Asset
- Adding a new American F1 team backed by a big automotive manufacturer brings fresh fan energy.
- The passionate global fan base is F1's greatest asset and driver for the sport's future.