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How Cadillac Are Secretly Building an F1 Superteam: Team Boss Graeme Lowdon (E359)

The High Performance Podcast

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Building a Formula 1 Team: Cadillac's Journey

This chapter explores the complex journey of Cadillac entering Formula 1, highlighting the steps taken since spring 2022 amidst a lack of clear entry guidelines. It details the challenges of assembling a competitive team, including attracting talent, driver selection, and financial investment, all while navigating legal restrictions. The discussion also emphasizes the importance of fan engagement and the brand's commitment to enhancing the overall Formula One experience.

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