Legends Of Land How Nicholas Staley Scaled His Land Business from 30–50K to 200K/Month in 6 Months
Dec 5, 2025
Nicholas Staley, a skilled land operator, skyrocketed his business from $30–50K to over $200K/month in just six months. He reveals how adopting a sales and marketing mindset led to this success. Listeners learn about urgency techniques that doubled his close rate and strategies for handling common objections, including spouse concerns. Discover his streamlined team structure and the innovative use of texting to scale outreach. Nicholas emphasizes the importance of mindset and persistence, offering actionable insights for aspiring entrepreneurs.
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Land Is A Sales And Marketing Business
- Nicholas Staley says land investing is primarily a sales and marketing business, not a land business.
- He scaled by investing in sales coaching and process before increasing marketing spend.
Create Urgency To Save Deals
- Move fast and create urgency when sellers ask to 'call Monday' to avoid deal decay.
- Aim to get signatures live on the phone and close as soon as possible.
Turn Smoke Screens Into Actionable Objections
- Acknowledge objections, isolate the real blocker, then handle it and move forward.
- Convert smoke screens (like 'talk to my wife') into specific objections you can answer.