Social Media Marketing Talk Show
LinkedIn Updates: Thought Leader Ads, Profile Insights, and More
Mar 25, 2024
Social media marketing expert Judi Fox joins the podcast to discuss the latest LinkedIn updates, including thought leader ads, profile insights, collaborative articles, caution with calls to action, promoting the social media marketing society, custom filters rollout, and the unexpected incorporation of entertainment elements like video games into the professional platform.
20:23
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Quick takeaways
- LinkedIn celebrates 10M collaborative articles and enhances newsfeed visibility.
- Thought leader ads allow sponsored content expansion for brands and influencers on LinkedIn.
Deep dives
LinkedIn Collaborative Articles Updates
LinkedIn has been enhancing collaborative articles, celebrating over 10 million contributions and showcasing insights from prominent figures like Melinda Gates and Arianna Huffington. Updates include features such as the unhelpful button, additional questions within articles, and improved visibility in the newsfeed.
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