Business Wars

Gibson vs Fender - The Stratocaster Blasts Off | 3

Jun 26, 2019
The podcast dives into the iconic clash between two guitar giants: Gibson and Fender. It highlights the launch of the Fender Stratocaster, an innovative guitar that changes the music landscape amidst the rock 'n' roll boom. Tension rises as Leo Fender grapples with success and the pressure of production. The rivalry sparks fierce competition, with Fender’s growth challenging Gibson’s legacy. As Leo prepares to leave his company, the episode captures a pivotal moment that reshapes the future of electric guitars.
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ANECDOTE

Stratocaster's TV Debut

  • Buddy Holly's appearance on The Ed Sullivan Show with his Stratocaster captivated viewers.
  • The guitar's sleek design, resembling a surfboard with tail fins, made a lasting impression.
INSIGHT

Stratocaster vs. Les Paul

  • The Stratocaster aimed to rival Gibson's Les Paul, capitalizing on the rising rock and roll genre.
  • Fender's success brought unexpected pressure, impacting Leo Fender's health.
ANECDOTE

Stratocaster's Design and Naming

  • Leo Fender and Freddy Tavares collaborated on the Stratocaster's design, focusing on comfort and aesthetics.
  • Don Randall, impressed by the prototype, suggested the name "Stratocaster."
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