Gibson vs Fender - The Stratocaster Blasts Off | 3
Business Wars
00:00
Fender vs. Gibson: The Electric Guitar Rivalry
This chapter examines the intense competition between Fender and Gibson in the 1950s electric guitar market, focusing on the creation of the Fender Stratocaster and its influence on music culture. It highlights Fender's remarkable growth during the rock and roll boom, contrasting it with Gibson's struggles as the demand for electric guitars surged.
Transcript
Play full episode
