

How to Use the Microsoft Outage to Sell More of Your Stuff
Jul 23, 2024
Learn how to turn major IT outages into marketing opportunities, leverage current events for brand visibility, and engage customers with creative tactics. Discover the importance of empathy in consumer interactions and creating memorable experiences post-transaction. Explore innovative marketing strategies during unexpected scenarios, like flight delays, to boost brand engagement.
Chapters
Transcript
Episode notes
1 2 3 4 5
Intro
00:00 • 2min
Promotion of CBD Energy Drink and Call to Introduce Bill Gates on Podcast
01:46 • 2min
Leveraging the Recent Microsoft Outage for Business Advantage
03:50 • 17min
Empathy and Consumer Relief in Challenging Situations
20:39 • 2min
Creating Memorable Customer Experiences and Utilizing Unexpected Situations for Marketing
22:18 • 9min