The Big Story

Agency Ad Tech - E305

Aug 15, 2024
Discover how Publicis is transforming into a tech-driven agency and the implications for brand safety amid recent industry changes. Delve into the impact of a significant lawsuit on marketers and the shift towards AI and automation in advertising. Explore the complexities of ad tech, client transparency, and the need for robust data management. Understand the ongoing challenges of content moderation and legal issues in social media that reshape advertisers' trust and revenue dynamics. It's a deep dive into the evolving landscape of marketing and technology.
Ask episode
Chapters
Transcript
Episode notes