The Big Story
AdExchanger
Each week, the AdExchanger editorial team drills into the week's most urgent headlines in digital marketing. Hosted by Executive Editor Sarah Sluis, this podcast gets listeners up to speed on the most pressing news in ad tech and beyond, with key background details and analysis.
Episodes
Mentioned books
Oct 30, 2025 • 34min
The Power of Prebid
With its wide adoption and independent membership, Prebid is powerful. We discuss Transaction IDs and the remedies phase of the antitrust trial with those inside and outside the org to better understand this open-source project.
Oct 23, 2025 • 47min
Rest In Privacy, Sandbox
Now that the Google Privacy Sandbox is officially gone, we take the time to reflect on the project's complicated legacy (and our favorite memories of the deceased).
Oct 16, 2025 • 42min
Prebid, Meet OpenAds
Shortly after Trade Desk CEO Jeff Green said the DSP would splinter off from Prebid, he showed up at the Prebid Summit. Then, at ScreenShift, we learn what the TV industry thinks about AI.
Oct 10, 2025 • 35min
The Trade Desk's Sell-Side Settlement
With its OpenAds wrapper, The Trade Desk is putting roots into ad tech's sell side. But publishers are wary.
Oct 2, 2025 • 32min
The Big Story LIVE: AI Unleashed
Live from New York at Programmatic IO, the AdExchanger editorial team debriefs what ad tech's brightest minds are saying and doing around AI and measurement.
Sep 26, 2025 • 34min
Calculating The Odds On The Google Spinoff
Will Google need to spin off its ad exchange and ad server? Court is in session in Virgina, with the DOJ and Google advocating for completely different remedies to Google's sell-side ad tech monopoly.
Sep 19, 2025 • 35min
What Ad Lawyers Are Saying About AI
Advertising using AI-doctored images could spark legal issues if the images are misleading. Plus: the commerce reckoning.
Sep 15, 2025 • 41min
AI-Driven Ad Tech Acquisitions
From a $637 million PE acquisition of healthcare of a DSP to acquisitions of freshly minted startups, there's been a flurry of ad tech deals this month. And they have one thing in common: AI.
Sep 4, 2025 • 33min
The Remedies Edition
Google is running a search monopoly, but the remedies are light. How will this decision affect advertisers and competitors? Plus, Google Ad Manager is acting like a standalone SSP, a move that appears connected to the looming remedies phase of Google's second antitrust case.
Aug 28, 2025 • 36min
Will AI Companies Pay Publishers?
Pause ads are going programmatic, as connected TV ad buying becomes more automated. Plus: how publishers are proposing to be compensated by AI companies – and the odds that they'll receive what they are asking for.
