The Knowledge Project with Shane Parrish

#196 Brent Beshore: Business Brilliance and Happiness at Home

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Jun 11, 2024
Brent Beshore, founder and CEO of Permanent Equity, shares his insights on balancing personal growth with business success. He discusses the evolution of his marriage and the importance of healthy relationships in promoting internal fulfillment. In the business realm, he highlights the significance of an abundance mindset, effective CEO hiring practices, and the pitfalls of debt in unpredictable markets. Beshore emphasizes the value of personal development and personality tests for fostering strong organizational culture and enhancing team dynamics.
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INSIGHT

Relationship Revelation

  • Brent realized his relationships weren't as fulfilling as he thought.
  • A pivotal conversation revealed hidden shame and fear impacting his interactions.
ANECDOTE

Paying the Bill

  • Brent always paid the bill as a subtle form of control in friendships.
  • His counselor pointed out this dynamic, revealing his desire to control his environment.
ANECDOTE

When Helping Hurts

  • Brent bought $30,000 worth of Christmas gifts for an entire school, intending to be generous.
  • This act unintentionally insulted parents who felt their dignity undermined.
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