

Van Leeuwen Ice Cream's Ben Van Leeuwen
Aug 14, 2023
Ben Van Leeuwen, co-founder of Van Leeuwen ice cream, talks about expanding the business overseas, handling inflation, and why American consumer habits are perfect for a pricey ice cream chain. They also discuss their transition from trucks to small stores, trusting their gut over data, managing costs amidst rising ingredient prices, and the decision to expand internationally starting with Singapore.
Chapters
Transcript
Episode notes
1 2 3 4 5
Introduction
00:00 • 3min
Origins of Van Leeuwen Ice Cream and Choosing Store Locations
02:57 • 3min
Trusting Your Gut and Questioning Experts
05:30 • 8min
Managing Costs and Inflation in the Ice Cream Industry
13:23 • 3min
Taking on Investment and the Decision to Expand Internationally
16:08 • 8min