THE 505 PODCAST

157. He Got 1.7M Views in 4 Videos By Hacking the Algorithm (ft. Tejas Hullur)

May 21, 2025
Guest
Tejas Hullur
Tejas Hullur, a filmmaker known for his heartfelt YouTube docuseries, shares insights on crafting meaningful content. He reveals how his series on attractiveness sparked over 1.7 million views and deep personal conversations. Tejas dives into the balance of creative freedom and commercial pressures, the authenticity needed in storytelling, and his experiences with creative burnout. He also contrasts the audience dynamics of TikTok and YouTube, stressing the importance of vulnerability and community engagement in building a caring audience.
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ANECDOTE

Thumbnail Change Boosted Views

  • The original thumbnail for the attractiveness video was changed last minute.
  • The change helped the series gain much more traction and views.
ADVICE

Start With Title and Thumbnail

  • Always create your title and thumbnail before shooting your videos.
  • The title and thumbnail are crucial to earn a click and sustain viewer interest in the first 30 seconds.
ADVICE

Create Intrigue Early

  • Open loops and intrigue in the first 30 seconds keep viewers engaged.
  • Use direct questions to provoke thought and draw viewers deeper into the topic.
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