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THE 505 PODCAST

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May 7, 2025 • 1h 27min

155. The Brutal Truth About Building a Creative Agency in NYC ft. Shortstache & Chelstache

Our 5 Positioning Tips to Land Bigger Clients (FREE Download):https://the505podcast.courses/5positioningtipsLearn the 6 Questions to ask on Every Discovery Call (FREE Download):https://the505podcast.courses/6questionsfordiscoverycallWhat’s up, Rock Nation! Today we’re joined by Garrett and Chelsea - The married creative duo behind Stache.Haus, a New York-based creative agency. A year ago, they left everything behind in LA, and moved across the country to launch a premium boutique agency in one of the most competitive cities in the world. In this episode, we break down what Instagram doesn’t show you - the sleepless nights, financial pressure, and learning how to fight for your business and your relationship. If you’re dreaming of launching your own agency one day, or just a creative wanting to learn how to work with bigger brands, this is the real behind-the-scenes of what it actually takes.Check out Garrett and Chelsea here:https://www.instagram.com/shortstache/?hl=enhttps://www.instagram.com/chelstache/?hl=enhttps://www.instagram.com/stache.haus/?hl=enSUSCRIBE TO OUR NEWSLETTER: https://the505podcast.ac-page.com/rock-reportThe Creator Pricing Guide - The No BS Guide to Pricing Your Creative ServicesCoupon Code: ROCKNATION10 gets you $10 off at checkout for the bouldershttps://courses.thecreatorcoach.com/pricing-guideJoin our Discord! https://discord.gg/xgEAzkqAvsCOP THE BFIGGY "ESSENTIALS" SFX PACK HERE: https://courses.thecreatorcoach.com/BFIGGYSFXPACKKG Presets Vol. 1https://www.kostasgarcia.com/store-1/p/kglightroompresetsKostas’ Amazon Storefront:https://amzn.to/3GhId2515% OFF Prism Lens FX with code: KOSTAS15https://bit.ly/42sNdejChase’s Totality LUT pack:https://www.chasealexanderfilm.com/color/totalitylutpackTimestamps: 0:00 - Trailer0:25 - Intro0:52 - One Handed Crack1:30 - Going all in on building an agency together2:23 - The chaos of quitting, moving, and planning a wedding3:51 - Dealing with NYC winter and emotional shock5:19 - What Garrett gave up to start Stache.Haus6:27 - Chelsea’s struggle to gain respect in a male-dominated space7:59 - Why brand confusion is still a challenge8:55 - How inbound leads split between Shortstache and Stache.Haus10:58 - The moment they decided to launch the agency12:09 - What makes their agency different from traditional production houses14:25 - Agency frustrations: when bad ideas come from big budgets17:28 - Brutal truths about launching a business in NYC18:52 - Pressure, burnout, and financial fear21:55 - No separation between work and life23:20 - The cost of grinding 24/7 as a couple25:32 - “I didn’t sign up for this”26:43 - Building structure through calendars and time blocking28:21 - Tools they use to run the business30:14 - Their biggest financial mistake: no runway31:50 - Emotional breaking point before the wedding33:36 - Learning to love each other under extreme stress35:25 - Becoming bulletproof through adversity36:43 - How they decide if a client is a good fit38:12 - Standing up to disrespectful clients41:18 - Dream team structure for the agency43:40 - The vision for a physical Stache.Haus location45:45 - How Chelsea wants to evolve her role47:08 - Garrett’s goal to stop touching the camera50:00 - Why NYC accelerates brand relationships52:16 - Boots-on-the-ground strategy for brand deals54:51 - Creating campaigns that stand out from recap videos56:23 - Their exact brand deal workflow and process58:28 - Why every project starts with a phone call1:01:32 - How they quote and budget campaigns1:03:34 - Lessons learned from bad brand deals1:07:04 - Why trust and boundaries with clients matter1:10:25 - Advice for anyone starting a creative agencyIf you liked this episode please send it to a friend and take a screenshot for your story! And as always, we'd love to hear from you guys on what you'd like to hear us talk about or potential guests we should have on. DM US ON IG: (Our DM's are always open!) Bfiggy: https://www.instagram.com/bfiggy/ Kostas: https://www.instagram.com/kostasg95/ Chase: https://www.instagram.com/chaseronii/ TikTok:Bfiggy: https://www.tiktok.com/bfiggy/ Kostas: https://www.tiktok.com/kostasgarcia/
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Apr 30, 2025 • 52min

154. We Reviewed Your Creative Work

SUSCRIBE TO OUR NEWSLETTER: https://the505podcast.ac-page.com/rock-reportWhat's up Rock Nation, today we're reviewing your work. We appreciate everyone who submitted their work to us! If we reviewed your work, please let us know below!The Creator Pricing Guide - The No BS Guide to Pricing Your Creative ServicesCoupon Code: ROCKNATION10 gets you $10 off at checkout for the bouldershttps://courses.thecreatorcoach.com/pricing-guideOur FREE 5 positioning tips download:https://the505podcast.courses/5positioningtipsLearn the 6 Questions to ask on any discovery call (FREE Download):https://the505podcast.courses/6questionsfordiscoverycallJoin our Discord! https://discord.gg/xgEAzkqAvsCOP THE BFIGGY "ESSENTIALS" SFX PACK HERE: https://courses.thecreatorcoach.com/BFIGGYSFXPACKKG Presets Vol. 1https://www.kostasgarcia.com/store-1/p/kglightroompresetsKostas’ Amazon Storefront:https://amzn.to/3GhId2515% OFF Prism Lens FX with code: KOSTAS15https://bit.ly/42sNdejChase’s Totality LUT pack:https://www.chasealexanderfilm.com/color/totalitylutpackTimestamps: 0:00 - One Handed Crack0:49 - NYC2:10 - Storytime2:30 - Kostas is moving out3:03 - Fig's Amazon Brand Deal3:44 – Work Review 1 (Will Coley Colavito)6:17 – Work Review 2 (Jay Velasquez)9:34 – Work Review 3 (Myles Curry)11:07 – Work Review 4 (T McKinley – G League)14:29 – Work Review 5 (Keith – Portrait Photography)16:30 – Work Review 6 (Ryan Garcia by Riley)18:50 – Work Review 7 (Nathan – Gym Edit)21:02 – Work Review 8 (Caden Peso – Baseball Edit)25:08 – Work Review 9 (Denton Taylor – Mini Doc)28:31 – Work Review 10 (Mark Studio – Deadlift Gym Video)32:01 – Work Review 11 (Elijah Moses – Sports Photography)33:30 – Work Review 12 (Remy LaVert – Short Sci-Fi Film)36:19 – Work Review 13 (Milo Norton – Sports Photography)38:04 – Work Review 14 (Jackson – Full Portfolio Review)41:39 – Work Review 15 (Gabriel Flores – Portraits & Misc)45:26 – Work Review 16 (Yasmani Hernandez – Gym Video)47:02 – Work Review 17 (Joe Alberti – Under Armour Spec Ad)If you liked this episode please send it to a friend and take a screenshot for your story! And as always, we'd love to hear from you guys on what you'd like to hear us talk about or potential guests we should have on. DM US ON IG: (Our DM's are always open!) Bfiggy: https://www.instagram.com/bfiggy/ Kostas: https://www.instagram.com/kostasg95/ TikTok:Bfiggy: https://www.tiktok.com/bfiggy/ Kostas: https://www.tiktok.com/kostasgarcia/
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Apr 23, 2025 • 1h 45min

153. His Clothing Brand Makes $100K in 30 Minutes With No Ads ft. Marshal Crews

SUSCRIBE TO OUR NEWSLETTER: https://the505podcast.ac-page.com/rock-reportWhat’s up, Rock Nation! Today we’re joined by Marshal Crews — the founder of Tamed Psychotic, a drop-based clothing brand doing $100K in 30 minutes without spending a dollar on ads. At 17, Marshal was homeless. Now, he’s built one of the most exciting underground streetwear brands online. In this episode, we dive into how he turned personal pain into creative fuel, why scarcity is the secret behind his brand’s success, and what every creator needs to know about building hype, community, and a movement without paid marketing.Check out Marshal here:https://www.instagram.com/marshalcrews/https://www.youtube.com/ ⁨@marshallcrews_⁩  The Creator Pricing Guide - The No BS Guide to Pricing Your Creative ServicesCoupon Code: ROCKNATION10 gets you $10 off at checkout for the bouldershttps://courses.thecreatorcoach.com/pricing-guideOur FREE 5 positioning tips download:https://the505podcast.courses/5positioningtipsLearn the 6 Questions to ask on any discovery call (FREE Download):https://the505podcast.courses/6questionsfordiscoverycallJoin our Discord! https://discord.gg/xgEAzkqAvsCOP THE BFIGGY "ESSENTIALS" SFX PACK HERE: https://courses.thecreatorcoach.com/BFIGGYSFXPACKKG Presets Vol. 1https://www.kostasgarcia.com/store-1/p/kglightroompresetsKostas’ Amazon Storefront:https://amzn.to/3GhId2515% OFF Prism Lens FX with code: KOSTAS15https://bit.ly/42sNdejChase’s Totality LUT pack:https://www.chasealexanderfilm.com/color/totalitylutpackTimestamps: 0:00 - Trailer0:31 - Intro1:08 - One handed crack1:35 - Going all in on clothing4:05 - Why clothing came naturally after success in fitness8:42 - Turning a messy past into a movement12:49 - The unseen hours behind every viral drop16:58 - Starting Tamed Psychotic out of necessity, not money21:03 - Why he refuses to run ads and prioritizes scarcity25:32 - Email is outdated — SMS is his main channel29:36 - Supreme’s playbook: build a world, not a product33:42 - Scarcity vs. upsetting customers — the trade-off38:12 - Behind the scenes: broken supply chains and production chaos42:41 - How he preps for a drop and ships 1000s of orders47:00 - Discord backfired — managing a community is hard51:20 - The content loop: obsessing over every touchpoint55:48 - How he drives sales through storytelling, not ads59:59 - People just don’t understand the grind1:04:07 - The mental toll of growth and pressure to keep going1:08:27 - Deep childhood stories that shaped the brand1:12:48 - The closet moment that changed his mindset forever1:16:58 - Chasing the next challenge instead of the money1:21:31 - The emotional highs of customer support wins1:25:47 - Always evolving the creative and product1:29:54 - The community and brand come before profits1:34:07 - Why the goalpost keeps moving — and that’s okay1:38:34 - The power of world-building and creative direction1:42:45 - Obsession, late nights, and why he still edits everythingIf you liked this episode please send it to a friend and take a screenshot for your story! And as always, we'd love to hear from you guys on what you'd like to hear us talk about or potential guests we should have on. DM US ON IG: (Our DM's are always open!) Bfiggy: https://www.instagram.com/bfiggy/ Kostas: https://www.instagram.com/kostasg95/ Chase: https://www.instagram.com/chaseronii/ TikTok:Bfiggy: https://www.tiktok.com/bfiggy/ Kostas: https://www.tiktok.com/kostasgarcia/
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Apr 9, 2025 • 1h 12min

152. Become A FULL TIME Content Creator In 12 MONTHS (or less) w/ YCImaging

SUSCRIBE TO OUR NEWSLETTER: https://the505podcast.ac-page.com/rock-reportWhat's up Rock Nation, today we have on Chrystopher Rhodes - better known as YCImaging. In this episode we sit down and talk to Chrys about what he sees working on social media right now, and how to turn your creative passion into a full-time living with YouTube. Check out Chrys here:https://www.youtube.com/ ⁨@YCImaging⁩  https://www.instagram.com/ycimaging/The Creator Pricing Guide - The No BS Guide to Pricing Your Creative ServicesCoupon Code: ROCKNATION10 gets you $10 off at checkout for the bouldershttps://courses.thecreatorcoach.com/pricing-guideOur FREE 5 positioning tips download:https://the505podcast.courses/5positioningtipsLearn the 6 Questions to ask on any discovery call (FREE Download):https://the505podcast.courses/6questionsfordiscoverycallJoin our Discord! https://discord.gg/xgEAzkqAvsCOP THE BFIGGY "ESSENTIALS" SFX PACK HERE: https://courses.thecreatorcoach.com/BFIGGYSFXPACKKG Presets Vol. 1https://www.kostasgarcia.com/store-1/p/kglightroompresetsKostas’ Amazon Storefront:https://amzn.to/3GhId2515% OFF Prism Lens FX with code: KOSTAS15https://bit.ly/42sNdejChase’s Totality LUT pack:https://www.chasealexanderfilm.com/color/totalitylutpackTimestamps: 0:00 - Trailer0:25 - Intro0:52 - One Handed Crack1:30 - Become a full time creator in 12 months2:23 - What’s working right now on Long Form and Short Form3:21 - What Chrys is most focused on right now content wise3:51 - Why Chrys doesn’t like short form content5:19 - Why YouTube is the best platform6:27 - Longer videos are working on YouTube7:59 - The state of Filmmaking YouTube8:55 - Chrys’ gear setup10:58 - Chrys’ YouTube process12:09 - How much consistency is necessary for success14:25 - Going all in on YouTube17:28 - Having a support system18:52 - Chrys hates business21:55 - Brand Deal Nightmares22:51 - How to start doing brand deals24:21 - Negotiating brand deals25:29 - Chrys’ biggest brand deal pay day26:25 - Multi-deal partnerships30:14 - Learning from other creators31:50 - Diversifying income33:36 - Favorite brand partnership35:25 - Making your first $1,000 as a creator36:43 - Building trust with your audience41:18 - Creative Freedom43:40 - Chrys is leaning more into storytelling45:45 - Trying new formats and styles47:08 - How to attract return viewers50:00 - Will Chrys be making videos at 7052:16 - How Chrys structures his week around content54:51 - Dealing with Burnout56:23 - Dialing in storytelling58:28 - Do creators need an exit plan?1:01:32 - Why you don’t want to go viral1:03:34 - Mistakes young creators are making1:07:04 - The hamster wheel of content creation1:10:25 - Advice to your 18 year old selfIf you liked this episode please send it to a friend and take a screenshot for your story! And as always, we'd love to hear from you guys on what you'd like to hear us talk about or potential guests we should have on. DM US ON IG: (Our DM's are always open!) Bfiggy: https://www.instagram.com/bfiggy/ Kostas: https://www.instagram.com/kostasg95/ Chase: https://www.instagram.com/chaseronii/ TikTok:Bfiggy: https://www.tiktok.com/bfiggy/ Kostas: https://www.tiktok.com/kostasgarcia/
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Mar 25, 2025 • 49min

151. The 2025 Social Media Playbook Nobody’s Talking About

What's up Rock Nation, today we're breaking down how we're approaching social media in 2025. Let us know which tip or strategy is your favorite, and if you're team short form or long form.SUSCRIBE TO OUR NEWSLETTER: https://the505podcast.ac-page.com/rock-reportThe Creator Pricing Guide - The No BS Guide to Pricing Your Creative ServicesCoupon Code: ROCKNATION10 gets you $10 off at checkout for the bouldershttps://courses.thecreatorcoach.com/pricing-guideOur FREE 5 positioning tips download:https://the505podcast.courses/5positioningtipsLearn the 6 Questions to ask on any discovery call (FREE Download):https://the505podcast.courses/6questionsfordiscoverycallJoin our Discord! https://discord.gg/xgEAzkqAvsCOP THE BFIGGY "ESSENTIALS" SFX PACK HERE: https://courses.thecreatorcoach.com/BFIGGYSFXPACKKG Presets Vol. 1https://www.kostasgarcia.com/store-1/p/kglightroompresetsKostas’ Amazon Storefront:https://amzn.to/3GhId2515% OFF Prism Lens FX with code: KOSTAS15https://bit.ly/42sNdejChase’s Totality LUT pack:https://www.chasealexanderfilm.com/color/totalitylutpackTimestamps: 0:00 - Intro0:35 - One Handed Crack1:25 - "If you do not attack social in these next five years, you will pay the consequences”3:06 - Should you niching down?5:26 - Dial in your positioning6:39 - Create Content That Feels Native to the Platform7:59 - How to win on Linkedin12:39 - Tips for native platform posting13:54 - Short-Form for Growth, Long-Form for Trust17:01 - Confirming the click through YouTube Titles + Thumbnail19:07 - Series content is making waves21:44 - Remember that YouTube is a search engine23:37 - Use a call to action24:01 - Show More Personality, Less Over-Produced Content25:50 - Post Less, But Make Each Post More Intentional28:55 - Overcoming burnout29:51 - Micro-Niching Will Beat Generalized Content31:40 - Lean into the Data (Without Letting the Algorithm Control You)32:38 - One for them, one for you33:51 - Prioritize Consistency Over Bursts of Inspiration36:38 - Instagram Stories hack37:59 - Master the Art of Repackaging Content39:02 - How to repurpose long form content40:22 - Keep a content bank42:42 - Build a Community, Not Just an Audience46:05 - Take Control of Your Audience (Don't Rely on Social Media!)If you liked this episode please send it to a friend and take a screenshot for your story! And as always, we'd love to hear from you guys on what you'd like to hear us talk about or potential guests we should have on. DM US ON IG: (Our DM's are always open!) Bfiggy: https://www.instagram.com/bfiggy/ Kostas: https://www.instagram.com/kostasg95/ Chase: https://www.instagram.com/chaseronii/ TikTok:Bfiggy: https://www.tiktok.com/bfiggy/ Kostas: https://www.tiktok.com/kostasgarcia/
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Mar 18, 2025 • 1h 5min

150. 10 Years of Creative Business Advice in 65 Minutes

What's up Rock Nation, today were spitting game for 65 minutes straight. We've taken everything we've learned in the last 10 years doing this thing, and broken it down into 21 pieces of advice. Enjoy!Collab with Artlist and get 2 extra months for free here:https://artlist.io/artlist-70446?artlist_aid=the505podcast_2970&utm_source=affiliate_p&utm_medium=the505podcast_2970&utm_campaign=the505podcast_2970SUSCRIBE TO OUR NEWSLETTER: https://the505podcast.ac-page.com/rock-reportThe Creator Pricing Guide - The No BS Guide to Pricing Your Creative ServicesCoupon Code: ROCKNATION10 gets you $10 off at checkout for the bouldershttps://courses.thecreatorcoach.com/pricing-guideOur FREE 5 positioning tips download:https://the505podcast.courses/5positioningtipsLearn the 6 Questions to ask on any discovery call (FREE Download):https://the505podcast.courses/6questionsfordiscoverycallJoin our Discord! https://discord.gg/xgEAzkqAvsCOP THE BFIGGY "ESSENTIALS" SFX PACK HERE: https://courses.thecreatorcoach.com/BFIGGYSFXPACKKostas’ Amazon Storefront:https://amzn.to/3GhId2515% OFF Prism Lens FX with code: KOSTAS15https://bit.ly/42sNdejChase’s Totality LUT pack:https://www.chasealexanderfilm.com/color/totalitylutpackTimestamps: 0:00 - One Handed Crack1:14 - $100,000 in one month!3:23 - Never Make a Deck Without Knowing Their Budget7:23 - Artlist9:28 - Don’t Be the First to Address a Problem17:16 - Don’t Discount Just Because It’s Your First Time Working Together21:38 - Keep Raising Your Rates Until You Get a Lot of No’s24:27 - Contracts Give You a Clear Timeline for Raising Rates25:40 - Retainers Give You Freedom29:57 - When You Say Your Price, Shut the F* Up**33:29 - Find the Cross-Section of Passion, Profit, and Growth38:44 - Your Personal Brand Is More Valuable Than Any Single Project40:00 - Learn to Delegate & Outsource if You Want to Scale41:40 - Save Your Money & Only Buy Gear That Moves the Needle46:29 - Establish Clear Boundaries with Clients48:32 - Don’t Underestimate Pre-Production49:55 - A Good Website Goes a Long Way51:44 – Know Your Minimum Level of Engagement52:11 - Network Is Everything55:31 - A Good Personality Leads to Repeat Business57:24 - Make Sure Your Gear Works & Double-Check Your Bag59:57 - I Wasn’t Doing Enough Outreach1:02:59 - Hire People Who Are Better Than You1:04:13 - You Don’t Need Permission to Start CreatingIf you liked this episode please send it to a friend and take a screenshot for your story! And as always, we'd love to hear from you guys on what you'd like to hear us talk about or potential guests we should have on. DM US ON IG: (Our DM's are always open!) Bfiggy: https://www.instagram.com/bfiggy/ Kostas: https://www.instagram.com/kostasg95/ Chase: https://www.instagram.com/chaseronii/ TikTok:Bfiggy: https://www.tiktok.com/bfiggy/ Kostas: https://www.tiktok.com/kostasgarcia/
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Mar 12, 2025 • 1h 38min

149. How Creators Can Hack Their Brains for 10x Growth Overnight ft. Jb Copeland

JB Copeland, a relatable content creator celebrated for his honest takes on everyday struggles, shares his journey from addiction to authenticity. He discusses overcoming mental barriers with an abundance mindset and the importance of embracing uncertainty in creativity. JB emphasizes balancing monetization with artistic integrity and empowering others to trust their unique paths. Listeners can expect insightful anecdotes about personal growth, resilience, and the creative process, all delivered with warmth and humor.
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Mar 4, 2025 • 1h 24min

148. The No Bullsh*t Guide to Making $10K/Month as a Creative

What's up Rock Nation, this may be the most value packed episode we have ever done on this podcast. This is a true no bullsh*t guide to making more money as a creative. We guarantee if you put everything we talked about into practice, you will land bigger and better clients.And if you're looking for even more help on taking your creative business to the next level, our Dream Client Accelerator is now open for enrollment:https://the505podcast.courses/Collab with Artlist and get 2 extra months for free here:https://artlist.io/artlist-70446?artlist_aid=the505podcast_2970&utm_source=affiliate_p&utm_medium=the505podcast_2970&utm_campaign=the505podcast_2970SUSCRIBE TO OUR NEWSLETTER: https://the505podcast.ac-page.com/rock-reportThe Creator Pricing Guide - The No BS Guide to Pricing Your Creative ServicesCoupon Code: ROCKNATION10 gets you $10 off at checkout for the bouldershttps://courses.thecreatorcoach.com/pricing-guideOur FREE 5 positioning tips download:https://the505podcast.courses/5positioningtipsLearn the 6 Questions to ask on any discovery call (FREE Download):https://the505podcast.courses/6questionsfordiscoverycallJoin our Discord! https://discord.gg/xgEAzkqAvsCOP THE BFIGGY "ESSENTIALS" SFX PACK HERE: https://courses.thecreatorcoach.com/BFIGGYSFXPACKKostas’ Amazon Storefront:https://amzn.to/3GhId2515% OFF Prism Lens FX with code: KOSTAS15https://bit.ly/42sNdejChase’s Totality LUT pack:https://www.chasealexanderfilm.com/color/totalitylutpackTimestamps: 0:00 - Trailer0:31 - One Handed Crack1:01 - Why most creators never hit $10K/month3:13 - The Dream Client Accelerator3:55 - Step 1: Positioning5:33 - Why Generalist struggle8:26 - Why Specialists Win15:53 - How to niche down without feeling like you’re limiting yourself20:49 - Step 2: Create Work That Attracts the Right Clients22:46 - Wrangler Spec Ad23:55 - How to pull off a successful spec ad25:34 - Step 3: Craft Offers That Clients Actually Want to Buy33:06 - Step 4: Pricing39:18 - Step 5: Generating Leads49:02 - Step 6: Personal Brand58:13 - Step 7: Pitching Like a Pro1:04:45 - Step 8: Master the Sales Call1:07:38 - 6 Questions to ask on a Discover Call1:12:44 - Objections and how to handle them 1:16:41 - Step 9: Turning One-Off Clients into Retainers1:20:03 - DCA reminder1:21:12 - Step 10: Best practices with clientsIf you liked this episode please send it to a friend and take a screenshot for your story! And as always, we'd love to hear from you guys on what you'd like to hear us talk about or potential guests we should have on. DM US ON IG: (Our DM's are always open!) Bfiggy: https://www.instagram.com/bfiggy/ Kostas: https://www.instagram.com/kostasg95/ Chase: https://www.instagram.com/chaseronii/ TikTok:Bfiggy: https://www.tiktok.com/bfiggy/ Kostas: https://www.tiktok.com/kostasgarcia/
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Feb 19, 2025 • 1h 23min

147. I Made $100m So I Could Become a YouTuber ft. Jake Kassan

What’s up, Rock Nation! Today, we're sitting down with Jake Kassan. Jake is the founder of MVMT Watches, who built and sold his company for $300M, personally making $100M in the process. But after reaching what most would consider the pinnacle of success, he found himself lost - struggling with purpose, identity, and what came next.In this episode, Jake opens up about the rise of MVMT and how he built a powerhouse brand from scratch, what it was like selling his company for $300 million, losing purpose after the sale, and how he rediscovered his passion through storytelling on YouTube.This is one of the realest conversations we've had about success, identity, and reinvention. If you've ever wondered what happens after the big payday, this one's for you.Check out Jake here:https://www.youtube.com/watch?v=obngREiNGic&t=225shttps://www.instagram.com/jakekassan/Sign up for the "Dream Client Accelerator" waitlist here:https://the505podcast.courses/SUSCRIBE TO OUR NEWSLETTER: https://the505podcast.ac-page.com/rock-reportThe Creator Pricing Guide - The No BS Guide to Pricing Your Creative ServicesCoupon Code: ROCKNATION10 gets you $10 off at checkout for the bouldershttps://courses.the505podcast.com/pricing-guideJoin our Discord! https://discord.gg/xgEAzkqAvsLightroom Presets:https://www.kostasgarcia.com/store-1/p/kglightroompresetsCOP THE BFIGGY "ESSENTIALS" SFX PACK HERE: https://courses.thecreatorcoach.com/BFIGGYSFXPACKKostas’ Amazon Storefront:https://amzn.to/3GhId2515% OFF Prism Lens FX with code: KOSTAS15https://bit.ly/42sNdejCollab with Artlist and get 2 extra months for free here:https://artlist.io/artlist-70446?artlist_aid=the505podcast_2970&utm_source=affiliate_p&utm_medium=the505podcast_2970&utm_campaign=the505podcast_2970Chase’s Totality LUT pack:https://www.chasealexanderfilm.com/color/totalitylutpackTimestamps: 0:00 - Trailer0:27 - Intro1:06 - One Handed Crack1:35 - Making $100m to become a YouTuber3:47 - Dream Client Accelerator4:22 - The moment that defined Jake’s new future8:02 - Artlist8:36 - Having purpose is everything11:59 - Was Jake happy while building MVMT14:04 - Jake’s struggle with panic attacks17:34 - Advice from other founders19:30 - How relationships with friends and family changed after selling MVMT22:47 - The freedom of creating now without expectations24:48 - What Jake hopes people take away from his videos27:13 - Jake’s favorite part of making YouTube videos28:53 - How Jake structures his day30:09 - What Jake learned from MVMT that he’s bringing to his YouTube channel31:35 - Taking calculated risks32:55 - When Jake knew MVMT was going to be massive34:13 - Jake’s favorite aspect of building MVMT38:39 - Why Jake chose to create a brand around watches41:29 - Funding the business through credit cards42:33 - MVMT was at the forefront of influencer marketing44:08 - The failed Kylie Jenner collaboration46:35 - Could Jake do it all over again47:45 - Jake’s desire to mentor other founders49:32 - The strategy for repeat customers51:13 - Discussing the sell with his cofounder52:32 - Women and men are influenced differently58:06 - The process of selling a company1:00:56 - The feeling of $100m hit your bank account1:03:47 - Staying at the brand for two years post sell1:06:44 - What Jake learned from Movato1:10:21 - Jake’s leadership style1:14:24 - Jake’s most important life values1:17:18 - Jake’s advice to someone wanting to build a brand1:19:31 - Is Jake content?1:21:30 - Advice to your 18 year old selfIf you liked this episode please send it to a friend and take a screenshot for your story! And as always, we'd love to hear from you guys on what you'd like to hear us talk about or potential guests we should have on. DM US ON IG: (Our DM's are always open!) Bfiggy: https://www.instagram.com/bfiggy/ Kostas: https://www.instagram.com/kostasg95/ Chase: https://www.instagram.com/chaseronii/ TikTok:Bfiggy: https://www.tiktok.com/bfiggy/ Kostas: https://www.tiktok.com/kostasgarcia/
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Feb 11, 2025 • 1h 42min

146. An Honest Conversation About Money for Creators ft. Eric Floberg

What’s up, Rock Nation! Today, we’re joined by Eric Floberg. Eric is a filmmaker and YouTuber passionate about finances and helping other creators build sustainable careers by mastering both their craft and their finances. Over the years, he has built a thriving career combining his love for filmmaking with smart financial strategies, helping other creators achieve financial freedom while doing what they love. In this episode, we dive into his journey as a filmmaker, his approach to personal finance, and how he balances creativity with business. Eric shares valuable insights on growing a YouTube channel, making money as a creative, and building a sustainable career in the industry.Check out Eric here:https://www.youtube.com/ @EricFloberg  https://www.youtube.com/ @flobergruns  https://www.instagram.com/eric.floberg/Sign up for the "Dream Client Accelerator" waitlist here:https://the505podcast.courses/SUSCRIBE TO OUR NEWSLETTER: https://the505podcast.ac-page.com/rock-reportThe Creator Pricing Guide - The No BS Guide to Pricing Your Creative ServicesCoupon Code: ROCKNATION10 gets you $10 off at checkout for the bouldershttps://courses.the505podcast.com/pricing-guideJoin our Discord! https://discord.gg/xgEAzkqAvsLightroom Presets:https://www.kostasgarcia.com/store-1/p/kglightroompresetsCOP THE BFIGGY "ESSENTIALS" SFX PACK HERE: https://courses.thecreatorcoach.com/BFIGGYSFXPACKKostas’ Amazon Storefront:https://amzn.to/3GhId2515% OFF Prism Lens FX with code: KOSTAS15https://bit.ly/42sNdejCollab with Artlist and get 2 extra months for free here:https://artlist.io/artlist-70446?artlist_aid=the505podcast_2970&utm_source=affiliate_p&utm_medium=the505podcast_2970&utm_campaign=the505podcast_2970Chase’s Totality LUT pack:https://www.chasealexanderfilm.com/color/totalitylutpackTimestamps: 0:00 - Trailer0:33 - Intro1:00 - One Handed Crack2:10 - Eric’s net worth3:53 - Eric’s biggest stream of income5:19 - Money mistakes creators make7:16 - Dream Client Accelerator7:49 - Eric’s financial advice to young creatives 10:41 - Good vs. Bad Debt13:07 - What Eric learned from his mentors about money15:17 - Eric’s real estate goals18:39 - Stop trading your time for money23:21 - Eric’s early relationship with money29:46 - “I don’t make enough to save”34:09 - Living and dying by brand deals37:55 - The power in saying no40:49 - Having a team vs. solopreneur45:43 - No one’s on top forever49:33 - Floberg Runs53:52 - Eric’s marathon journey56:33 - Running PR’s58:36 - Creating running content vs. filmmaking content1:01:19 - Pressure of posting weekly1:03:12 - Monetizing differently for Floberg Runs1:07:32 - Why BPN gets it as a brand1:11:25 - No one knows Eric’s a filmmaker in the running community1:12:26 - High quality running content1:15:35 - The landscape of “Filmmaker YouTube”1:19:07 - What and how much is enough?1:28:15 - Moving Still1:32:43 - Forming a relationship with Joe Greer1:36:36 - Documentary advice1:40:16 - Advice to your 18 year old selfIf you liked this episode please send it to a friend and take a screenshot for your story! And as always, we'd love to hear from you guys on what you'd like to hear us talk about or potential guests we should have on. DM US ON IG: (Our DM's are always open!) Bfiggy: https://www.instagram.com/bfiggy/ Kostas: https://www.instagram.com/kostasg95/ Chase: https://www.instagram.com/chaseronii/ TikTok:Bfiggy: https://www.tiktok.com/bfiggy/ Kostas: https://www.tiktok.com/kostasgarcia/

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