The Game with Alex Hormozi

Why Talking To Your Customers Is Losing You Money (and how to fix this MASSIVE attention-suck) 🗣➡️👥➡️❌ | Ep 83

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Oct 5, 2018
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INSIGHT

Talking Feels Productive But Costs Money

  • Talking to customers to avoid hard tasks feels productive but is actually a time-sink.
  • That habit costs you money because it prevents scalable, high-impact work.
INSIGHT

Selective Check-Ins Create False Comfort

  • Owners selectively message favorite customers, creating biased feedback loops.
  • Those pleasant check-ins hide real problems and give a false sense of business health.
ADVICE

Push Service Issues To The Right People

  • Enforce communication boundaries so customer-service issues go to staff, not the owner.
  • Train staff to handle billing, tech, and retention so you avoid unnecessary owner involvement.
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