The GaryVee Audio Experience

The Impact Of Trends and AI On Businesses l Morning Brew Daily

Jul 6, 2024
Gary Vaynerchuk, an influential entrepreneur and public speaker, discusses the shifting trends in alcohol consumption among Gen Z and the implications for the industry. He dives into the evolving attention economy and the rise of AI influencers, speculating on their future roles. The conversation also covers the potential impact of a TikTok ban and the changes it may bring to platforms like Instagram and YouTube. Additionally, he shares insights on navigating social media's landscape, emphasizing the importance of brand engagement.
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INSIGHT

TikTokification of Social Media

  • Social media is shifting from follower accumulation to content quality.
  • This creates a meritocratic environment where anyone can succeed.
ADVICE

Content Creation Opportunity

  • Capitalize on the meritocratic nature of modern social media by creating high-quality content.
  • Consistent effort in content creation can lead to significant influence and income.
INSIGHT

TikTok Ban's Impact

  • A potential TikTok ban would significantly redistribute user attention across platforms.
  • Meta, X (potentially with a Vine reboot), YouTube Shorts, and new startups stand to gain.
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