In 'Crossing the Chasm', Geoffrey A. Moore explores the Technology Adoption Life Cycle, which includes innovators, early adopters, early majority, late majority, and laggards. He highlights the significant gap or 'chasm' between early adopters and the early majority, where early adopters are willing to sacrifice for the advantage of being first, while the early majority waits for evidence of productivity improvements. The book provides strategies for narrowing this chasm, including choosing a target market, understanding the whole product concept, positioning the product, building a marketing strategy, and selecting the most appropriate distribution channels and pricing. The third edition includes new examples, strategies for digital marketing, and connections to Moore's subsequent works like 'Inside the Tornado'.
AI is changing the workplace faster than ever, and L&D leaders have a first-mover obligation to introduce AI effectively. In this episode, we explore why waiting for organizational adoption is a mistake, how fear stifles innovation, and three practical steps for navigating AI in leadership.
📥 Get the AI Adoption Guide for L&D Leaders: https://www.leaderfactor.com/resources/navigating-leadership-in-the-ai-era-3-things-l-d-leaders-should-do
📖 Timestamps:
01:11 - Introduction: Why AI is a leadership challenge, not just a tech issue
02:45 - "What Can AI Do?" vs. "What Can I Do With AI?"
04:18 - "Our Technical Teams Are On It"—Why AI can’t be limited to IT
07:13 - The Risk of Being Left Behind: Lessons from past technological shifts
11:40 - AI Won’t Replace You, But Someone Using AI Will
13:30 - The Fear Factor: Why organizations hesitate to adopt AI
19:11 - Why Enterprise Adoption Is Slow—But Personal Adoption Can Be Fast
23:00 - Step 1: Set the conditions for AI adoption in your organization
27:11 - Step 2: Move first—how leaders can model AI integration
31:23 - Step 3: Make the introduction—helping teams navigate AI confidently
35:37 - AI as a Productivity Multiplier: The Real-World Impact
38:00 - Conclusion: Why L&D leaders must take action now
👉 Download the full guide for a deeper dive: https://www.leaderfactor.com/resources/navigating-leadership-in-the-ai-era-3-things-l-d-leaders-should-do
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