The Futur with Chris Do 295 - Building a Creative Business - With Michael Angelo
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Jun 12, 2024 
Michael Angelo, the owner of San Antonio Video Productions, shares his inspiring journey from salaried employee to full-time entrepreneur. He reveals his 'DREAM' blueprint for success, emphasizing Dedicate, Refine, Evolve, Activate, and Multiply as key steps. The conversation dives into the evolution of pricing strategies in the creative sector and how to effectively use platforms like Thumbtack and Google Ads for client acquisition. Michael also stresses the importance of strong client communication and building a sustainable business through delegation.
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Initial Financial Stability
- Find the highest-paying job you can, preferably in your industry, to support yourself.
- This allows you to gain experience and stability while pursuing your passion.
The Power of a Name
- Michael Angelo's unique name, originally Michelangelo Gomez, helped him stand out early in his career.
- He later legally changed his name to Michelangelo.
Unexpectedly Valuable Skills
- Michael Angelo's full-time job in outdoor television taught him diverse skills like client and project management.
- Although not his passion, he excelled in these areas, which later proved invaluable for his own business.