
295 - Building a Creative Business - With Michael Angelo
The Futur with Chris Do
Navigating the Creative Proposal Process
This chapter explores the evolution of proposal methods in the creative industry, integrating contracts and showcasing portfolios for client attraction. It discusses the significance of detailed discovery calls and the transition from traditional advertising to Google Ads as a lead generation strategy. The conversation highlights the complexities of ad management and the balance necessary for effective financial investment in advertising.
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