Freelancing Without the Frenzy: One Tool, One Niche, No Drama With Maciej Konarzewski

Jun 5, 2025

Join Maciej Konarzewski, a Certified Wix Studio partner and solo business owner, as he unveils his journey from a one-man operation to a thriving freelance venture. He emphasizes the power of specialization and the importance of smart tools to minimize chaos. Maciej shares how to ditch the hustle mindset, value community, and create systems that allow greater focus and productivity. Discover the secrets behind pricing, finding your niche, and confidently saying no to distractions—all to build a successful freelance business on your terms!

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ANECDOTE

Building Business from Family Need

Maciej built a website for his wife's cleaning business to help her gain independence from a 9-5 job.
He quickly leveraged this success to build a freelance business by creating websites for other small businesses.

ADVICE

Outsource and Build Relationships

Outsource tasks like accounting early to protect your passion for your core work.
Build community relationships for support and scaling instead of relying solely on platforms or freelancers.

ADVICE

Beware The Tool Rabbit Hole

Avoid falling into the rabbit hole of chasing every new tool or feature.
Focus on tools that align with your business goals to prevent distractions and burnout.

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Freelancing doesn't have to mean chaos and burnout. In this episode, we explore how to scale your freelance business without hiring a team by getting smarter with tools, strategy, and specialization.

What if you could scale your freelance business without hiring a team, just by using the right tools?

Most freelancers hit the same wall: they think going solo means doing it all. But today’s guest, Maciej Konarzewski, shares how that belief almost held him back, and how flipping the script helped him build a successful one-person business that runs on his terms.

In this episode, Maciej shares how he went from building his first site for his wife’s cleaning business to becoming a certified Wix Studio partner and full-time business owner. We talk about ditching the hustle mindset, building smart systems, and saying no to distractions (and even clients) in order to say yes to better work.

If you’re a designer trying to escape the 9–5 grind or scale your freelance business without burning out, this episode is for you. We dig into tools, pricing, niching down, and how community and relationships can unlock opportunities you didn’t even know were possible.

Tune in and learn how to build a thriving freelance business—without hiring a single employee.

Topics:
• 02:44 The Reality of Freelancing
• 03:08 Interview with Maciej Konarzewski
• 04:17 Maciej’s Freelancing Journey
• 14:30 The Importance of Specialization
• 25:33 The Reality of Job Security
• 26:09 The Hardest Decision: Changing Jobs
• 26:42 You Are Your Own Backup Plan
• 27:41 Selling and Marketing Yourself
• 30:34 The Mindset Shift in Sales
• 36:46 The Importance of Community and Specialization

Helpful Links:
• Connect with Maciej on LinkedIn
• Vision Marketing

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