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The 80/20 Principle

279: LinkedIn Networking: How to "Work the Room"

Mar 19, 2024
Discover how to leverage LinkedIn for professional referrals without spending hours networking. Learn about crafting effective taglines, optimizing profiles for SEO, and utilizing LinkedIn for networking success. Dive into the dos and don'ts of networking on LinkedIn, pitfalls to avoid, and strategies for maximizing networking potential on the platform.
32:05

Episode guests

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Quick takeaways

  • Utilize LinkedIn as a 24/7 networking event to generate referrals efficiently.
  • Engage actively on LinkedIn by creating content, commenting insightfully, and consistently improving networking behavior.

Deep dives

Maximizing LinkedIn Engagement

Effectively utilizing LinkedIn requires more than just passive presence. Instead of copying others who may not be using the platform correctly, it is essential to learn how to quote work the room like a pro. Many users misunderstand LinkedIn's purpose, akin to attending a networking event and mimicking individuals lacking social skills. To truly benefit, observe common pitfalls and elevate your approach, as more users are now realizing the importance of strategic engagement.

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