Chris Wysokowski, a painting contractor turned business growth mentor, shares his insights on transitioning from hands-on work to strategic development. He emphasizes maintaining relationships with past clients to create a steady stream of opportunities. Chris introduces concepts like viewing completed projects as 'homes under management' and using an annual touchpoint calendar to stay engaged. He also discusses innovative metrics for maximizing profitability and the importance of systematic approaches to enhance business operations in the painting industry.
55:04
forum Ask episode
web_stories AI Snips
view_agenda Chapters
menu_book Books
auto_awesome Transcript
info_circle Episode notes
question_answer ANECDOTE
Chris's Painting Journey
Chris Wysokowski shares his journey from working in his family's painting business since age 12 to starting his own in 2009.
He struggled initially, realizing the difference between doing the work and running a business.
insights INSIGHT
Shift to Business Focus
Chris's turning point was after his second child when he grew tired of inconsistent marketing and sales.
Attending events and learning from industry leaders like Jay Abraham shifted his focus to working on the business.
volunteer_activism ADVICE
Client Relationship Management
Track and maintain contact with every lead and customer.
This allows you to stay top-of-mind and nurture potential repeat business and referrals.
Get the Snipd Podcast app to discover more snips from this episode
why most businesses don't work and what to do about it
Michael E. Gerber
The E-Myth Revisited by Michael E. Gerber dispels the myths about starting your own business, highlighting that most small business owners are not true entrepreneurs but rather technicians skilled in their trade. Gerber introduces the concept of the 'E-Myth' and explains that business owners must embody three key roles: the Entrepreneur (the visionary), the Manager (the organizer), and the Technician (the doer). The book emphasizes the distinction between working 'on' your business and working 'in' your business, and provides practical advice on building systems and processes to ensure a business can run independently of its owner.
The E-myth revisited
why most small businesses don't work and what to do about it
Michael E. Gerber
The E-Myth Revisited challenges the common assumption that most businesses are started by entrepreneurs. Instead, Gerber argues that most businesses are started by technicians who understand the technical work but not the business itself. The book introduces the concept of the E-Myth and explains that successful business owners must balance three roles: the Entrepreneur (the visionary), the Manager (the planner and organizer), and the Technician (the one who performs the technical work). Gerber emphasizes the distinction between working 'in' your business and working 'on' your business, and he provides strategies for systemizing and scaling businesses, including the concept of the Franchise Prototype.
In this episode of More Cheese, Less Whiskers, Chris Wysokowski shares his journey from working in his family’s painting business to helping others grow theirs. He discusses transitioning from hands-on projects to strategy and business development, emphasizing the importance of maintaining relationships with past clients.
Chris explains how to treat completed projects as "homes under management" and stay top of mind through regular communication. He also introduces methods to create more opportunities from each job, using tools like an annual touchpoint calendar and circle radius prospecting.
Chris's approach focuses on building long-term success through smart planning and relationship management, shifting from chasing new leads to creating a steady stream of work from satisfied clients.
Summary:
In the episode, I introduce Chris Weissakowski, who shares his journey from a hands-on painter to a business growth mentor, highlighting the importance of transitioning from operational tasks to strategic business development.
Chris emphasizes the significance of maintaining strong relationships with past clients, viewing completed projects as "homes under management," to enhance business revenue through repeat and referral opportunities.
We discuss systematic approaches to maximize a painting business's potential, including the use of an annual touchpoint calendar and innovative metrics like "gallons under management" for project scope assessment.
Chris provides insights into effective customer engagement and project management, introducing strategies such as circle radius prospecting to expand business opportunities from a single job.
The episode delves into the development of a structured and repeatable business growth system, emphasizing the documentation of processes and the use of CRM systems for better client management.
We explore how Chris's strategic insights, influenced by industry leaders like Jay Abraham and Dan Kennedy, can empower entrepreneurs to enhance their businesses, particularly in local markets like Eastern North Carolina.
The conversation highlights the potential for impactful change through clarity and continuous improvement, setting the stage for a transformative year in business development for painting contractors.
More Cheese Less Whiskers 
