
 The UpFlip Podcast
 The UpFlip Podcast 98. Side Hustle to $1M+ Solopreneur Business
 Nov 20, 2023 
 Brett Williams, founder of Designjoy, shares how he started a design agency as a side hustle and scaled it to a $1.5 million solo business. He discusses his innovative shift that reduced his workload and increased revenue, mistakes he made early on and how he found better clients, and strategies for growing the business while cutting back working hours. He also talks about coping with stress, firing clients, and building a personal brand. 
 Chapters 
 Transcript 
 Episode notes 
 1  2  3  4  5  6 
 Introduction 
 00:00 • 2min 
 Transitioning from Side Hustle to Full-Time Business 
 01:50 • 4min 
 Pricing and Increasing Demand for Subscription Service 
 05:41 • 2min 
 Growing Business While Cutting Back Working Hours 
 07:45 • 4min 
 Managing Stress, Avoiding Burnout, and the Decision to Run a Business Alone 
 12:05 • 2min 
 Firing Clients and Building a Personal Brand 
 14:15 • 16min 

