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Car Dealership Guy Podcast
#44 Making millions from Parts & Service, Dealership incentives, Economic concerns, Record profits and Daryl’s favorite auto franchises | Daryl Kenningham, CEO at Group 1 Automotive
Dec 19, 2023
CEO at Group 1 Automotive discusses the founding story of the company and their success in maximizing dealership parts and service, incentives, and profitability. They explore the challenges of transitioning from the OEM side to the dealership side and the value of dealerships in providing long-term customer service. They also discuss the advantages of being a larger dealership group and the factors affecting affordability in the automotive industry.
51:48
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Quick takeaways
- The value of the dealer network lies in the service department's ability to maintain customer relationships.
- Balancing affordability with profitability and customer needs is crucial in the car market.
Deep dives
Importance of Service in the Dealer Network
The value of the dealer network lies primarily in the service department's ability to maintain long-term customer relationships. While OEMs may want to bypass dealers in the sales process, they must consider how to meet customer service needs in the long term.
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