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The Department of Justice V Google Ads: Part 3
Sep 25, 2024
Jason Kint, CEO of DCN with a keen focus on digital content, joins Arielle Garcia, Director of Intelligence at CheckMyAds, to tackle the Department of Justice's antitrust case against Google Ads. They delve into the controversial Admeld acquisition and Google's manipulation of real-time bidding. Legal challenges are laid bare, spotlighting the ramifications for consumers and the advertising sector. The pair share courtroom insights from the ongoing trial, emphasizing Google's monopolistic practices and the courtroom dynamics that could reshape the digital landscape.
42:14
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Quick takeaways
- The Department of Justice's case against Google Ads underscores the critical concern about monopolistic practices in digital advertising markets.
- Testimonies during the trial reveal that Google actively acquired competitors and eliminated innovative solutions to preserve its advertising revenue dominance.
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