The School of Greatness

559 Make Your Brand the Best in the World with Bozoma Saint John

Nov 6, 2017
In this engaging conversation, Bozoma Saint John, Chief Brand Officer at Uber and former marketing leader at Apple Music and PepsiCo, shares her remarkable journey from a challenging upbringing in Africa to spearheading iconic campaigns. She emphasizes the power of storytelling and authenticity in branding while recounting personal battles, including her husband's cancer fight. Boz discusses the significance of resilience, the impact of her multicultural background, and the lessons learned from her transitions in the fast-paced marketing world.
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