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11min chapter
559 Make Your Brand the Best in the World with Bozoma Saint John
The School of Greatness
Lessons in Leadership and Legacy
This chapter explores the vital lessons learned from industry leaders about personal connections, urgency, and focus in creative fields. The speaker shares their personal journey from Apple to Uber, reflecting on branding challenges, diversity issues, and the importance of storytelling in shaping perceptions. Emphasizing the significance of legacy, they discuss essential truths around authenticity, kindness, and the goal of creating a more equitable future in tech.
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