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Best Of Sales Skills Podcast

🎙️ ☎️ "Is this a sales call"? What do you say next?

Apr 10, 2023
'Is this a sales call?' is a common question in outbound sales calls. The podcast discusses the dilemma of whether to lie or tell the truth. It explores the consequences of different responses and offers strategies to handle the question. Tips are provided on adjusting the tone of calls and avoiding negative associations with telemarketers. The importance of sounding neutral in the introduction is emphasized.
08:59

Podcast summary created with Snipd AI

Quick takeaways

  • Sales professionals should review their pace, tone, and script to engage prospects more neutrally and avoid sounding like every other salesperson.
  • When faced with the question 'Is this a sales call?', sales professionals should acknowledge the prospect's hesitation and propose a brief conversation to ask a few quick questions, creating a more engaging and respectful dialogue.

Deep dives

Reason for the challenge: Sounding like every other salesperson

When prospects ask, 'Is this a sales call?', it is because the opening of the call triggers a reflex action in their crocodile brain. By using scripted introductions that resemble typical sales calls, prospects immediately recognize it as a sales call and want to end the conversation quickly. To overcome this, sales professionals should review their pace, tone, and script to avoid sounding like every other salesperson and engage the prospect in a more neutral manner.

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