AI-powered
podcast player
Listen to all your favourite podcasts with AI-powered features
Bloomberg Businessweek
McDonald’s and Wendy’s Amp Up the Fried Chicken Sandwich Wars
Jul 5, 2024
08:18
Snipd AI
Deena Shanker, Bloomberg News Consumer Reporter, discusses the intense competition in the fried chicken sandwich market. They explore how Gen Z's preferences and social media drive the popularity of chicken sandwiches, with a focus on viral Twitter exchanges between fast-food chains.
Read more
AI Summary
AI Chapters
Episode notes
Podcast summary created with Snipd AI
Quick takeaways
- Chicken sandwiches are now more popular than burgers, with 47% of restaurants offering them, highlighting changing consumer preferences.
- Social media plays a significant role in shaping food trends and driving sales, as seen in the competitive chicken sandwich wars among fast-food giants.
Deep dives
The Rise of Chicken Sandwiches in the Food Industry
Chicken sandwiches have become a prominent menu item, appearing on 47% of restaurant menus compared to 41% for burgers, marking a shift in consumer preferences. The competition among fast-food giants like Chick-fil-A, Popeyes, and McDonald's has intensified, with unconventional players like a salad chain, Dig, also offering bougie chicken sandwiches with antibiotic-free chicken. The surge in popularity is fueled by Gen Z's preference for chicken over beef, leading to a diversification of chicken sandwich offerings and emphasizing the importance of sauces and variety to cater to evolving consumer tastes.
Get the Snipd
podcast app
Unlock the knowledge in podcasts with the podcast player of the future.
AI-powered
Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode
Save any
moment
Hear something you like? Tap your headphones to save it with AI-generated key takeaways
Share
& Export
Send highlights to Twitter, WhatsApp or export them to Notion, Readwise & more
AI-powered
podcast player
Listen to all your favourite podcasts with AI-powered features
Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode