
the bossbabe podcast
449: Instagram Updates, AI Predictions for 2025 + How the Creator Economy is Shifting (FAST!)
Feb 6, 2025
Explore the shifting digital landscape as creators adapt to rapid changes. Discover how AI is revolutionizing business operations, from content creation to customer support. Learn about the rising trend of long-term brand partnerships and the importance of storytelling in marketing. The conversation emphasizes the need for authenticity amidst consumer skepticism and delves into navigating the balance between creative passion and business growth. Insights from the latest CEO Mama retreat and upcoming Instagram updates set the stage for 2025.
53:32
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Quick takeaways
- The rapid evolution of the digital landscape emphasizes the need for businesses to integrate AI technologies into their workflows for future success.
- As creator-led brands gain momentum, maintaining authenticity and personal connections with audiences is now more vital than ever in the creator economy.
Deep dives
Momentum in January
The episode highlights the intense pace of early 2025, contrasting it with previous years where January felt slow. The hosts share their experiences attending a CEO Mama retreat, revealing how they have taken a break to recharge before important speaking engagements. They emphasize the importance of balancing work commitments with personal time, noting that they have fewer work trips planned this year to focus on family and personal growth. This sets the tone for approaching the rest of the year with a sense of renewed energy and balance.
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