The Coaches Corner University Podcast

Do Hard Things - Jon Heck

8 snips
May 27, 2025
In this conversation with Jon Heck, the owner of Hammer and Chisel Performance and former UNC football player, listeners dive into his journey from the football field to entrepreneurship. He shares insights on building a coaching business while managing stress, emphasizes the importance of authenticity on social media for client engagement, and discusses the balance of nutrition and fitness. Jon also candidly addresses the challenges of extreme bulking and highlights the rewarding impact of coaching on mental health and personal growth.
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ANECDOTE

From College Football To Coaching Business

  • Jon described his path from UNC football to strength & conditioning and competing in powerlifting and strongman.
  • He turned a $50/month remote coaching side gig into a full-time business after running it for years while in football.
ANECDOTE

Retained Across Two Coaching Staffs

  • Jon recalled the stress of being between staffs at UNC and how he was retained by the incoming strength coach.
  • That retention became a turning point and led to a lasting mentorship and four more years at UNC.
INSIGHT

Control Trumps Institutional Stability

  • Entrepreneurship brings a different kind of uncertainty but also more personal control compared to football.
  • Jon values accountability to himself and prefers having his success tied directly to his own effort.
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