In this conversation with Jon Heck, the owner of Hammer and Chisel Performance and former UNC football player, listeners dive into his journey from the football field to entrepreneurship. He shares insights on building a coaching business while managing stress, emphasizes the importance of authenticity on social media for client engagement, and discusses the balance of nutrition and fitness. Jon also candidly addresses the challenges of extreme bulking and highlights the rewarding impact of coaching on mental health and personal growth.
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question_answer ANECDOTE
From College Football To Coaching Business
Jon described his path from UNC football to strength & conditioning and competing in powerlifting and strongman.
He turned a $50/month remote coaching side gig into a full-time business after running it for years while in football.
question_answer ANECDOTE
Retained Across Two Coaching Staffs
Jon recalled the stress of being between staffs at UNC and how he was retained by the incoming strength coach.
That retention became a turning point and led to a lasting mentorship and four more years at UNC.
insights INSIGHT
Control Trumps Institutional Stability
Entrepreneurship brings a different kind of uncertainty but also more personal control compared to football.
Jon values accountability to himself and prefers having his success tied directly to his own effort.
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This week, I sat down with Jon Heck, Owner of Hammer and Chisel Performance. Jon played football at the University of North Carolina, where he was a 4-year starter and a 2x All-ACC selection at offensive tackle for the Tar Heels. He graduated with a degree in Exercise Sport Science, and immediately received certifications as a nutritionist and strength and conditioning coach. He began his career as a strength and conditioning coach. He spent nearly a decade working in football strength and conditioning at the NFL and Division-1 college level and in the private sector at a combine prep facility. He competed at a high level in powerlifting and strongman and has always been passionate about strength sports in general. A big part of his educational background is in nutrition, and that has been a significant component of his coaching in football and the private sector.
We discussed: Jon is very large From college football to strength and conditioning to entrepreneurship. How to build a business as a side gig? Working on two separate staffs at UNC. Managing stress and uncertainty across all domains. Control over self and your success. Thinking of the end goal. Seasons of yes and seasons of no. What do you miss about strength and conditioning? Creating your own community? Leveraging your assets on social media with integrity. Using social media as the main driver of growth in business. Creating social media content in a funnel structure. Operating with integrity and being true to yourself. Modifying your business model to grow without overloading yourself Optimizing human performance? Wins beyond the physical? Having skin in the game.
__________ Paul's singular goal is to raise the bar for coaching. He is committed to being the signal through the static of the fitness and health industry.
If you're a coach looking to take their education to the next level, make sure to visit www.coachescorneru.com.
If you're interested in coaching from Paul and his team, please visit www.masterathletic.com
Find him on Instagram: @pauloneid, @coachescorneru, @masterathleticperformance __________ -🌟 Make More Money and Improve your Services as an Online Fitness Coach: www.coachescorneru.com 💪 Use Training and Nutrition for Peak Performance: www. masterathletic.com
Who am I and why should you listen to me? Paul is a Coach, Educator, Mentor, and Athlete with a single goal - to raise the bar for online coaching. He holds Master of Science Degrees in both Exercise Science and Sports Management. He is a Certified Strength and Conditioning Specialist, Certified Exercise Physiologist, and Certified Olympic Weightlifting Coach with 15 years of experience as a Strength and Conditioning Coach in varying capacities from youth to professional athletics.