The Learning Leader Show With Ryan Hawk

184: Scott Harrison - CEO of Charity Water "The Power of Storytelling"

Jan 2, 2017
Scott Harrison, Founder and CEO of charity: water, shares his journey from party planner to nonprofit leader. He emphasizes radical transparency, revealing how every public donation funds water projects directly, utilizing GPS tracking. Scott discusses innovative fundraising techniques, including a VR gala that raised millions by connecting donors with villagers. He highlights the power of storytelling, like that of Leta Kyrus, to inspire generosity. His mission? To bring clean water to 100 million people, driven by core values and creative solutions.
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INSIGHT

Make Excellence A Measurable Value

  • Charity Water treats excellence as a written core value and measures it through cultural rituals like asking "Was that excellent?".
  • Small details like design and no-typo rules reinforce internal standards that shape external perception.
ADVICE

Use Radical Transparency On Finances

  • Be radically transparent about money by separating public donations and operating funds into distinct accounts.
  • Track and publicly display where donations go, including GPS and photos, to build donor trust.
ANECDOTE

Donors Follow A Crowdsourced Drilling Rig

  • Charity Water crowdsourced a $1M drilling rig and mounted a GPS so donors could follow its location over time.
  • Even tiny donors could see the rig's real-world impact on a daily basis via the tracker.
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