
Order of Man WIM HOF | Factory Reset: How Cold, Breath, and Solitude Rewire Your Brain
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Dec 23, 2025 Join Wim Hof, the Dutch extreme athlete renowned for his breathwork and cold exposure techniques, as he explores the limits of the human mind and body. He shares insights on how cold exposure activates deep brain functions, reduces stress, and improves sleep. Wim highlights the importance of daily rituals combining cold and breath to achieve vitality. He contrasts modern comforts with ancient practices, advocating for a reconnection to our primal instincts. Experience how these methods can lead to clarity, purpose, and an invigorated life.
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Daily Cold And Breath Ritual
- Do a daily ritual of breathing, cold exposure, and brief exercise to cleanse your body and mind each morning.
- Wim Hof says this resets your biochemistry, reduces anxiety, and primes you to give your best for the day.
Cold Switches Off The Thinking Brain
- Cold immersion shifts blood flow away from the thinking brain into deeper, feeling-based brain regions.
- That switch reduces overthinking and reconnects you with primordial instincts and feelings.
Train Survival Mechanisms With Cold
- Use cold exposure to train your survival brain so you handle real-life stressors more effectively.
- Wim Hof notes it increases energy, dopamine, and testosterone to support daily responsibilities.

