The Weekly Take from CBRE

New Rules: Earning Respect, Sustaining Engagement and Improving Presence

Jan 5, 2026
Alison Fragale, an organizational psychologist and author of "Likeable Badass," shares her insights on earning respect and influence in the workplace. She emphasizes the importance of being perceived as both warm and competent to drive career success. Alison discusses how context shapes perceptions of capability and the significance of managing how one's hard work is valued. Additionally, she introduces the concept of 'swing thoughts' for gradual improvement and encourages reframing imposter syndrome positively to motivate personal growth.
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ANECDOTE

Kids Named After Athletes

  • Alison Fragale shares her kids' names all reference professional athletes from Chicago and Pittsburgh.
  • The detail illustrates her playful personal side and the 'badass' theme in life.
INSIGHT

Status Determines Influence

  • Status equals how much others respect and regard you.
  • Status drives influence, resources, career success, and life satisfaction.
INSIGHT

Warmth Plus Competence Wins

  • People judge you on two core dimensions: intentions and capability.
  • Warmth (care) + competence (usefulness) together produce respect.
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