Campaign Media Strategies

The campaign media strategies of Donald Trump and Kamala Harris highlight their differing approaches to reaching the electorate. Trump tends to focus primarily on right-wing platforms, engaging with podcasts and media that cater to his base, thus avoiding mainstream media scrutiny. In contrast, Harris has adopted a more diverse outreach strategy, conducting interviews across various platforms, including traditional and digital media, to appeal to undecided voters. This approach reflects a desire to connect with audiences who may not be familiar with her policies, allowing her to present her message more broadly.