This is Growth! Building Teams That Drive $50M Pipelines and 93% Retention
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Nov 21, 2024 Discover the secrets behind building high-performing teams that drive substantial revenue growth. Leaders share insights on transforming customer success into a revenue powerhouse through human-first strategies. Learn about the pivotal role of customer success managers in fostering long-lasting client relationships. The discussion emphasizes the importance of aligning teams and utilizing storytelling to enhance customer experiences. Dive into strategies that combine business acumen with effective leadership to boost retention and drive measurable results.
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CS: Revenue Driver, Not Cost Center
- Customer success is a revenue driver, not a cost center, impacting every department.
- Track metrics like retention and CSQL conversion rates to prove CS impact.
CSQL Tracking Success
- Lara's team tracked CSQLs, initially identifying $4M in closed leads.
- This grew significantly over the following years, reaching $18M in closed business from $50M in leads.
Convincing the CFO
- Lara convinced her CFO to invest in CS over sales by presenting compelling data on CS impact.
- This data included NPS, leads generated, and closed deals, leading the CFO to see the value.