

Ep #348: MVP: Consultations as a Service
Aug 13, 2025
Consultations should be viewed as opportunities to provide high-value services, not just sales calls. Many coaches overlook the chance to create meaningful experiences by treating these interactions with genuine professionalism. A transformative service-oriented mindset can change both the coach's and the client's outcome. Engaging with potential clients compassionately, regardless of their financial situation, fosters growth and connection. Empowering consultations lead to lasting relationships and more success in the coaching business.
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Consultations Are A Premium Service
- Consultations are a high-value professional service that could reasonably be charged for rather than treated as a mere free sales call.
- Presenting consults as a premium offering shifts how prospects experience coaching and reveals the true value of your work.
Showcase Coaching Without Full Coaching
- Don't coach the client fully on the consult; instead, give them a clear taste of being held by a coach through presence and structure.
- Focus on listening, clarity, and direction rather than delivering a full coaching session during the consult.
Serve Energy Beats Get Energy
- 'Serve' energy and 'get' energy produce entirely different consultation outcomes and client experiences.
- Qualifying prospects by assumed ability to pay shifts you into get energy and reduces your capacity to serve effectively.