The Game with Alex Hormozi Business Scaling Workshop Live Q&A | Ep 827
249 snips
Jan 17, 2025 The discussion kicks off with a financial planner's bold goal to boost revenue from $500K to $5M, featuring innovative pricing and marketing tactics. Learn how to enhance customer engagement with workshops and lead magnets while managing pricing strategies. Simplifying processes for efficiency takes center stage, illustrated through a case study. Discover how guarantees can drive sales amidst market saturation, and explore niche marketing strategies that maximize profitability in specific sectors. Strategies for customer acquisition through paid ads and lead generation are also introduced.
AI Snips
Chapters
Books
Transcript
Episode notes
Scaling Financial Planning
- Focus on customer acquisition if you're struggling to scale a service business.
- Two sales per month is a bottleneck, workshops are a good lead magnet.
Pricing and Service Levels
- Don't over-service and undercharge clients.
- Reduce meeting frequency or raise prices for financial coaching services.
Client Segmentation
- Separate personal finance coaching from wealth management services.
- Target younger clients with personal finance and transition them to wealth management as their assets grow.