To The Point - Home Services Podcast

The $115M Texas Plumbing & HVAC OG Speaks | Alan O'Neill

Nov 26, 2024
In this chat, Alan O'Neill, a veteran in the home services industry and founder of Abacus Plumbing, shares his inspiring journey. He discusses the rise of trades as a source of generational wealth, driven by private equity's interest. Alan highlights the importance of fostering a strong company culture and innovative service expansions, like adding generator and insulation offerings. He also reveals how a revamped VIP program has enhanced customer loyalty and revenue. This conversation is a goldmine of insights for anyone in or curious about the trades!
Ask episode
AI Snips
Chapters
Transcript
Episode notes
ANECDOTE

Houston Heat

  • Alan O'Neill's first day in Houston involved digging a trench and getting soaked.
  • He jokingly remarked that he thought he had "died and gone to hell" due to the heat.
ADVICE

VIP Program

  • Abacus Plumbing revamped its service agreements into one VIP program.
  • This program offers free drain cleaning for members, leading to more underground plumbing work.
INSIGHT

Marketing Psychology

  • Don't market free drain cleaning directly; market the VIP program with free drain cleaning as a feature.
  • This subtle psychological shift increases the perceived value of the membership.
Get the Snipd Podcast app to discover more snips from this episode
Get the app