NN/G UX Podcast Bonus Episode: Design’s Role as AI Expands (Feat. Don Norman and Sarah Gibbons, VP at NN/g)
17 snips
Mar 28, 2024 
Don Norman and Sarah Gibbons discuss the evolving role of designers in the age of AI, emphasizing the importance of embracing uncertainty and integrating technology into design practices. They highlight the significance of human empathy, the need for designers to adapt to future skill requirements, and the complementary nature of AI tools to human skills. Additionally, they explore career paths, learning from failures, designing for humanity, collaborative growth, holistic knowledge, and the importance of human-centered and humanity-centered design in the industry.
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Episode notes
Embrace and Experiment with AI
- Start using AI tools now; learn their capabilities and limitations.
- Treat AI as an assistant or intern, double-checking its work and using it for ideation and refinement.
AI's Rapid Evolution
- AI tools are still in their early stages, and their interaction will evolve significantly.
- Don't focus too much on current prompt engineering techniques, as they will likely change.
AI and Human Skills
- AI's pattern recognition complements designers' qualitative skills like empathy and curiosity.
- Human empathy remains crucial and cannot be replaced by AI's simulated empathy.