Sweat Equity 016 - Discovering your PERFECT Content Strategy with JT Barnett.
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Feb 20, 2024 Former pro hockey player turned content creator JT Barnett discusses sustainability, scalability, authenticity in content, and winning content playbook. Explore building creative teams, scaling content production, and building relationships with influencers for brand collaborations. Learn about challenges and evolution in content creation, audience engagement strategies, and current interests in creators and brands.
Chapters
Transcript
Episode notes
1 2 3 4 5 6 7
Introduction
00:00 • 2min
Building Creative Teams and Cultural Relevance for Brand Success
01:51 • 4min
Strategies for Efficiently Scaling Content Production and Team Structure
05:57 • 2min
Building Meaningful Relationships with Influencers and Creators for Brand Collaborations
08:26 • 4min
Challenges and Evolution in Content Creation for Brands
12:13 • 20min
Content Creation Strategies and Audience Engagement
31:54 • 26min
Exploring Brands and Creators of Interest
57:53 • 4min