Y Combinator Startup Podcast #139 - Jay Reno
Aug 14, 2019
Jay Reno, the CEO and founder of Feather, a furniture subscription service, discusses the shift away from traditional furniture ownership. He shares insights about the rise of rental models catering to modern, mobile lifestyles and the environmental benefits they offer. Jay dives into the journey of creating a Minimum Viable Product, emphasizing customer feedback's role in refining the service. He also reflects on scaling a startup, hiring strategies, and how his role has evolved as Feather navigates its growth across various markets.
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Moving and Furniture Waste
- Jay Reno moved seven times in nine years in NYC, facing different living situations and furniture needs each time.
- This led him to realize the problem of furniture waste and the need for flexible furniture solutions.
Cultural Shift
- Reno observed a cultural shift away from ownership towards freedom and flexibility, especially among younger generations.
- This shift in values influences purchasing decisions and priorities, like furniture.
VCs and Ikea
- Craig Cannon noted that even VCs with high salaries often buy disposable furniture from Ikea.
- This highlights a preference for flexibility and convenience, even among those who can afford higher-quality furniture.