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Espresso: The Strip Bar and Champagne, How to Understand Customer Value Rory Sutherland

Oct 5, 2023
Guest
Rory Sutherland
Rory Sutherland, expert in customer value and marketing, discusses the transition from prioritizing value creation to monetary gains. The podcast explores the importance of time in an agency and quick insights. They also talk about understanding customer value, the importance of marketing spend, and customer loyalty.
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Episode notes
1
Introduction
00:00 • 2min
2
Understanding the Value of Time and Quick Insights, Plus an Ad for Unleashed Inventory Management Software
02:22 • 2min
3
Understanding Customer Value and Marketing Spend
03:54 • 3min