Radar - by nexxworks Radar - by nexxworks: Agentic AI, China's Super Apps & The End of Average
13 snips
Apr 3, 2025 Peter shares insights from Boston, while Pascal prepares for a tour in China. The discussion dives into the fascinating world of agentic AI and its potential to transform interaction and data management. The rise of Mishui in fast food highlights innovative marketing strategies. There are intriguing tales of jingles in retail affecting employee retention and a deep dive into BYD's advancements in electric vehicles. The conversation emphasizes the importance of trust in AI and the significant cultural hurdles in technology adoption.
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Seth Godin's Sock Anecdote
- Seth Godin shared an anecdote about a sock company's remarkable marketing.
- The company's unique socks and cause-driven story resonated deeply with customers, proving his point.
Don't Make Average Products
- Don't create average products for average people, create remarkable ones.
- Focus on your smallest viable audience.
Give Customers a Megaphone
- Instead of feeding the sales funnel, give customers a megaphone to promote your product.
- Help customers tell their story; marketing isn't about selling, it's about advocacy.
