THE 505 PODCAST 181. 100 Years of Personal Brand Knowledge in 56 Min
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Nov 13, 2025 The hosts revisit pivotal moments in personal branding, featuring insights from industry giants. Seth Godin emphasizes the need for trust alongside attention. Gary Vee urges artists to infuse personal flair into their content. Chris Do warns that playing it safe is risky, while Caleb Ralston introduces a strategic brand framework. Oren discusses immersive brand storytelling, and Daniel Priestley shares the 7-11 rule for building familiarity. Erica Mallet speaks on creating community through shared ideologies, and Sabri Suby focuses on solving market desires.
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Trust Multiplies Attention
- Attention without trust is worthless; trust multiplies attention into real value.
- Be remarkable by creating work worth commenting on, not by gimmicks or vanity metrics.
Bring Yourself Into Your Content
- Bring your full self into content by mixing niche expertise with personal hobbies and quirks.
- Use the 'T' model: deep vertical expertise plus horizontal personal interests to stand out.
Risk Is The Shortest Path To Originality
- Playing it safe makes you indistinguishable; risky, original choices create the chance to be first.
- If you never try to be different, the best you'll ever be is number two.
