Grammar Girl Quick and Dirty Tips for Better Writing

Why one creative agency changed its stance on AI

Nov 21, 2024

Samantha Enslen, President of Dragonfly Editorial, discusses her agency's transformation from a strict 'no AI' policy to embracing artificial intelligence as a creative tool. She highlights the value of open client communication regarding AI's benefits and challenges. The conversation explores how AI aids creativity while recognizing its limitations, particularly in substantive editing. Enslen also addresses employee reactions to AI integration, potential biases, and the ethical implications for the future of creative work.

35:59

Creator website

Episode guests

Samantha Enslen

AI Summary

AI Chapters

Episode notes

Podcast summary created with Snipd AI

Quick takeaways

Dragonfly Editorial shifted from a strict 'no AI' policy to a nuanced approach, integrating AI as a supportive tool while preserving human creativity.

The podcast discusses the importance of transparency in AI use, highlighting concerns about biases and the need for human oversight in content creation.

Deep dives

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Intro

3min

The Evolution of Creative Agency and AI Integration

15min

The Transformation of Creativity Through AI

2min

The Limitations of AI in Substantive Editing

2min

Creative Evolution: Embracing Visual AI

16min

Navigating AI's Role in Creative and Business Landscapes

2min

1033. Last year, Dragonfly Editorial had a "no AI" policy, but since then, they've been experimenting with the technology, and the policy has become more nuanced. President Samantha Enslen joins us to talk about what changed, what's working and what isn't, concerns, and how her employees feel about it.

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